BAIT

588 items

YAMAMOTO ZAKO MINNOW SWIMBAIT

Designed by B.A.S.S. Elite Series Pro, Brett Hite, the Zako Swimbait joins the ranks of Yamamoto’...

Designed by B.A.S.S. Elite Series Pro, Brett Hite, the Zako Swimbait joins the ranks of Yamamoto’s legendary line of soft plastic baits.  Its segmented body and forked tail allow it to excel as a vibrating jig trailer, and its split-belly makes it a great choice for weedless Texas-rigging.  The Zako also features a large-belly baitfish profile that perfectly mimics Bluegill and Shad, while also giving you more plastic to feed onto a jig-hook.  Available in a wide range of Yamamoto’s signature...

$6.99

STRAIGHT TAIL 10PK

Roboworm Straight Tail Worms - Roboworm's flagship series. These are the worms that started it al...

Roboworm Straight Tail Worms - Roboworm's flagship series. These are the worms that started it all, Roboworm's original straight tail worm. Computer, and robotic engineered precision hand poured style soft plastic worms. Featuring Roboworm's awesome triple color pours and Roboworm's exclusive "salt release system". When a fish strikes these worms, a burst of salt is emitted, causing the fish to hold onto the bait longer, enabling the angler to detect the bite. No other soft plastic worm can m...

$3.99 $4.25

Z MAN RAZOR SHADZ

Featuring a segmented, fish-shaped body and forked tail that create an extremely lifelike baitfi...

Featuring a segmented, fish-shaped body and forked tail that create an extremely lifelike baitfish profile, the RaZor ShadZ pulls double duty as a first-of-its-kind floating/diving soft plastic jerkbait and the perfect bladed swim jig trailer to complement the new Project Z™ ChatterBait®. When fished unweighted on a 3/0 or 4/0 EWG style hook, the RaZor ShadZ floats on the surface at rest, yet a broad, sloped head causes the bait to dive on a twitching retrieve, creating a floating/diving act...

$4.99

NO-JACK SWIM JIG

Sometimes you just need a little more power. Like when you are trying to fish a swim jig through ...

Sometimes you just need a little more power. Like when you are trying to fish a swim jig through bulrushes, thick grass, and other heavy cover. This is where the No-Jack Swim Jig comes into play. It is made like the original swim jig with the same 3 layer paint job for detail and durability and dressed with the high definition skirts that match baitfish and craws to a “T” now with a tow truck strong No-Jack hook. That’s right, this swim jig is made to swim, hook, and rip big bass from big cov...

$4.99

Z MAN SHROOMZ MICRO FINESSE JIG

A skirted, Midwest finesse-style mushroom jighead that's known to entice strikes in tough conditi...

A skirted, Midwest finesse-style mushroom jighead that's known to entice strikes in tough conditions, the ShroomZ Micro Finesse Jig's 100% silicone skirts in custom-designed patterns provide a realistic appearance, lifelike action, and tantalizing slow fall rate that is simply deadly on finicky bass. This compact jig pairs perfectly with ElaZtech® trailers like the Finesse TRD™, CrusteaZ™, and Finesse ShadZ™ to entice bites from largemouth, smallmouth, and spotted bass in tough conditions. Fe...

$4.99

ZOOM OL' MONSTER WORM 9PK

The Ol’ Monster has been the go-to big worm of tournament anglers for years, fished on a Texas ri...

The Ol’ Monster has been the go-to big worm of tournament anglers for years, fished on a Texas rig, a Carolina rig or even a mag shakey head. This monster worm is known to produce both a kicker to fill out your limit or the hawg of a lifetime. Its considerable length, slender profile and curled tail are great for targeting large bass, but don’t be surprised if the alluring action generated by Zoom’s soft, supple plastic tempts bass of every size to strike. Features: 10 ½" Magnum worm Slender...

$4.29

STRIKE KING RED EYED SHAD

The Red Eyed Shad has become the standard bearer lipless crankbait on the pro tour. Designed by t...

The Red Eyed Shad has become the standard bearer lipless crankbait on the pro tour. Designed by the Strike King National Pro-Staff, the Red Eyed Shad has incredible action and features some awesome paint jobs, premium hooks, 3D eyes and free floating rattles to give you the best action and sound of any lipless crankbait on the market. The action when it free falls is awesome!Sometimes a quieter approach is the key to success. The Silent Series models do not have a rattle. On pressured waters,...

$6.39 $6.89

SWEET BEAVER

Reaction Innovations' soft plastic baits are becoming the hottest baits in the bass fishing marke...

Reaction Innovations' soft plastic baits are becoming the hottest baits in the bass fishing market. The reason for their success is easy to see once you get one of their baits in your hands. Reaction Innovations has been able to perfect fantastic two and three color shots that give the Sweet Beaver great swirl and two-tone patterns unlike anything you or the fish have ever seen. Also adding to the great success of the Sweet Beavers is the unique design. Owner and pro fishermen, Andre Moore, h...

$5.39

ZOOM HORNY TOAD 5PK

The ultimate heavy cover buzz toad, the pitter-patter of the Horny Toad's ultra vibe feet cause ...

The ultimate heavy cover buzz toad, the pitter-patter of the Horny Toad's ultra vibe feet cause bass to chase it from long distances, producing some of the best strikes of your life. Paired with a weedless hook, it comes through lily pads and grass like a charm, but don't hesitate to throw it in open water as a search bait. Features: 4.25" Topwater toad Search bait produces just the right amount of noise retrieved steadily on top Salt-impregnated This topwater toad calls bass through the gr...

$4.35