Designed by Elite Series pro’s, Brett Hite and Morizo Shimizu, the Z Man Chatterbait Jack Hammer is one of the most refined and highly anticipated vibrating jigs to ever hit the U.S. market. Featur...
Bring the bite with the legendary Yamamoto Senko Worms—a favorite among pro anglers and weekend fishers alike. Designed with a salt-impregnated body that delivers a lifelike horizontal fall, the Se...
If the waters you're fishing call for craws, toss in the Strike King Rage Tail Craw and watch the water boil in a violent frenzy! Exclusive design features 2 realistic pincers and a long, slender ...
Experience the original floating worm that has become the gold standard for bass fishing. The Zoom Trick Worm's segmented design and salt-impregnation provide a natural slithering action, making i...
Are you a tournament angler looking for an edge? Bobby Garland's Baby Shad Crappie Baits are designed to help you catch more and bigger slabs! Featuring a durable soft plastic construction and a pl...
Experience the power and precision of the Strike King KVD Squarebill Crankbaits! Designed with legendary angler Kevin VanDam, this bait is perfect for shallow water fishing and delivers a unique, e...
The Dinger became an instant bass fishing classic lure. One of the most versatile soft plastics on the market, the YUM Dinger can be Texas, Carolina and wacky rigged, weighted or weightless, and ca...
The Finesse TRD (The Real Deal) is designed specifically for the Midwest finesse style of fishing, more commonly known as the Ned Rig, which has been gaining momentum nationwide as a subtle and eas...
Catch more fish with the Rapala DT Series Crankbaits! Designed by crankbait expert David Fritts, these lures dive quickly and stay in the strike zone longer than any other on the market. Made from ...
The Zoom Z-Craw is the perfect partner for bass fishing! Its unique design features forward-facing ribs and fluttering claws, making it an enticing target for bass in even the heaviest cover. Plus,...
Experience finesse fishing like never before with the Roboworm Straight Tail Worms. Combining state-of-the-art robotic technology with their unique color combinations, these super soft plastic worm...
Experience the ultimate in fishing versatility with the Z-Man Original Chatterbaits. This patented bladed swim jig combines the flash of a spinner bait, vibration of a crankbait, and profile of a ...
The Gamakatsu Offset Shank EWG Worm Hooks are the perfect tool for pro and amateur fisherman alike! With needle-sharp durability and toughness, these hooks will keep your plastic worms, craws, brus...
Introducing the Keitech Swing Impact Fat Swimbait 3.3'' - a game-changer in the world of swimbaits! With a revolutionary two-tone injection process and a tapered design, this bait maintains a perfe...
Discover the winning edge with our Dirty Jigs Tour Level Skirted Football Jig! Designed with a Mustad ULTRA POINT 60° Flat Eye 3X strong jig hook and new 4.3 Microsharp Point Technology, this jig i...
The iconic Worden's Rooster Tails are the go-to spinner bait for all anglers. With its unique spinning action and pulsating hackle tail, it's no wonder why it has been a favorite since 1950. Crafte...
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Shopping Cart
Casey
Love the bibs and jacket, perfect fit with great pockets. The hood has a built in bungee that can shape to your head gear and stay in place while on the move. Love this product, keeps me warm, dry, comfortable, and looks great!
#FishinWithSkip
Simms CX Fishing Bibs
Jeff Withers
Sitka Waders
As a long time user of Sitka Products, Southern Reel had these priced a 100.00 cheaper than everyone else. I wanted a pair of Solids. They are very good products. Great Service , I received them in three days of ordering.
Sitka Delta Zip Waders
Wendi deMontigny
Nice flip flops! Bought for an upcoming beach/fishing trip. Love them.
