The designers at Profound Outdoors have taken the square bill crankbait to another level by incorporating our Z Boss 20 body and weight-transfer system with our own square bill design.

The result is a bait that is 3" long, weighs 15/16 oz, runs 4’-8’ deep and creates a unique underwater acoustic wave. This lure was designed to be multi-functional and can be used in early spring for pre-spawn fish that are working the shallows, during spawns around rock or other cover, and in the fall when bass are gorging on shad in the backs of creeks and pockets.

The Big Boss is also equipped with sticky sharp treble hooks and premium stainless steel split rings to make sure you capitalize on every bite and put more fish in the boat. The Big Boss is the boss of all other square bills.