Designed by Elite Series pro’s, Brett Hite and Morizo Shimizu, the Z Man Chatterbait Jack Hammer is one of the most refined and highly anticipated vibrating jigs to ever hit the U.S. market. Featur...
Experience the original floating worm that has become the gold standard for bass fishing. The Zoom Trick Worm's segmented design and salt-impregnation provide a natural slithering action, making i...
Experience the ultimate in jerk bait fishing with Megabass Vision 110! Featuring a slow floating design and tungsten Multi-Way Moving Balancer System, this lure offers superior cast ability and li...
When Rapala was creating the Shad Rap, they wanted a crankbait that would closely resemble baitfish the world over, cast like a bullet, and work at a variety depths. Now considered by many to be th...
The new BOOYAH Bait Co. Hard Knocker lipless crank bait features top-of-the-line, cutting edge color patterns, an aerodynamic shape that casts a mile and top-quality components. For sound, the Har...
The Strike King Thunder Cricket is a fine tuned vibrating swim jig which produces a constant, hard-pulsing action without fouling up meaning more fish in the boat. Featuring a premium vibrating bla...
Buckeye Lures J-Will Swimbait Jig Heads were created by pro angler Jason Williamson to offer an excellent option for swimbaits in open water. For unmatched strength and the ability to wrangle in to...
The KVD Swim-N-Shiner has a tail that moves easily at slow speeds. It has different action than the Swim'n Caffeine Shad. Strike King's Perfect Plastics are the BEST soft plastic lures on the marke...
Kevin VanDam spent close to two years designing and testing the Strike King Kvd 200 Series Jerkbaits before he got it just right. It’s unlike any jerkbait on the market with a wilder action than a...
Introducing the Spro RkCrawler MD55 Crankbait, designed by B.A.S.S. Elite Series Angler Mike McClelland! With a shallower dive angle and the ability to deflect off cover, this 1/2 oz. bait is perfe...
The Storm Original Wiggle Wart is the perfect lure for bagging that big catch. Its small size makes it highly versatile and its legendary side-to-side action entices fish of any species. With clas...
The Rapala Terminator Shudder Bait has a custom designed swimming lip, combined with a lower positioned head creates an erratic, hard pounding, sweeping action.
Amplified water displacement gen...
Experience the thrill of reeling in your catch with Road Runner Marabou Twin Pack. Deadly on bass, walleye, crappie, and more, these jigs feature a fuzzy grub body, silver spinner blade, and high-...
The Redington Palix River Waders keep you safe, dry, and comfortable on any angling adventure. Crafted with 3-layer polyester and waterproof/breathable DWR coating, these waders feature reinforced ...
Elevate your fishing game with the Hildebrandt Go Getter Spinnerbait! Designed to catch bass day or night, it features durable silicone skirts and 24K gold plated blades for maximum movement and at...
This unique rigging design allows anglers the opportunity to present Texas-rigged soft plastics into those hard-to-reach places without the need for a bullet weight. The Ozark Rig has weight strate...
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Shopping Cart
Casey
Love the bibs and jacket, perfect fit with great pockets. The hood has a built in bungee that can shape to your head gear and stay in place while on the move. Love this product, keeps me warm, dry, comfortable, and looks great!
#FishinWithSkip
Simms CX Fishing Bibs
Jeff Withers
Sitka Waders
As a long time user of Sitka Products, Southern Reel had these priced a 100.00 cheaper than everyone else. I wanted a pair of Solids. They are very good products. Great Service , I received them in three days of ordering.
Sitka Delta Zip Waders
Wendi deMontigny
Nice flip flops! Bought for an upcoming beach/fishing trip. Love them.
