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Fishing Gear & Apparel – Southern Reel Outfitters

Fishing Gear at Southern Reel Outfitters

Hook into success with our Fishing collection, featuring top-quality gear and apparel built for anglers. From UPF-rated fishing shirts and performance hoodies to waterproof outerwear, tackle bags, and accessories, we’ve got everything you need for long days on the water. Our selection includes trusted brands like 6thSense, Bandit Lures, Berkley, Frogg Togg, and Daiwa—designed for comfort, durability, and maximum performance whether you’re casting from shore, wading in a stream, or heading offshore.

Our fishing gear is engineered for serious anglers who demand performance in any condition. Stay cool and protected with moisture-wicking fabrics and UPF sun protection, or layer up with water-resistant outerwear for wet, windy days. Shop technical apparel, tackle storage solutions, hats, gloves, and more—all built to handle the demands of fishing season after season. Southern Reel Outfitters brings you high-performance gear that keeps you focused on the catch, not the conditions.

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Crank Canvas Grand Slam Crankbait Organizer
$63.99
$63.99
Organize your tackle with Crank Canvas' Grand Slam Crankbait Organizer. It features 12 individual pockets and grommets for easy hanging and displaying, plus drainage holes and 8" of girth adjustmen...
Crappie Cookies Sickle Hook Jigs - Hot Lips - Southern Reel Outfitters Crappie Cookies Sickle Hook Jigs - Natural Shad - Southern Reel Outfitters
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+10
$8.95
$8.95
$8.95
The Crappie Cookies #2 Sickle Hook is specifically designed to hold bait while fishing for crappie. This hook is made of durable high-carbon steel and features a sharp barbed tip for secure fitment...
Crappie Magnet Best Of The Best Kit Crappie Magnet Best Of The Best Kit
$15.99
$15.99
The Crappie Magnet Best of the Best 115 piece kit is our newest Crappie Magnet kit.  It has all our best Crappie Magnet colors along with our Double Cross Heads and E-Z Slotted Crappie Floats.  All...
Cuda Corded Electric Fillet Knife - Blue and Gray Cuda Corded Electric Fillet Knife - Blue and Gray
$69.95
$69.95
The Cuda Corded Electric Fillet Knife is the must-have tool for any angler. With a sleek design and quick charging capabilities, this knife is the perfect addition to your fishing gear. Featuring 6...
Cuda Cordless Electric Fillet Knife Cuda Cordless Electric Fillet Knife
$199.95
$199.95
Upgrade your fishing game with the Cuda Cordless Electric Fillet Knife! Efficiently fillet fish with ease using its quick-charging, dual blade system. The premium EVA case and long runtime make thi...
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Culprit Incredi-Craw - Bama Bug Culprit Incredi-Craw 3.5'' - Black Neon
+4
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$4.19
$4.19
$4.19
Catch your next trophy fish with the Culprit Incredi-Craw! Its subtle crawfish movements at rest and flapping action during quick movements will attract big fish. Easily cast and skip with its vers...
Daiwa CA80 LT Casting Reels
$99.99
$99.99
Are you looking for a quality caster at a great price point? Then the Daiwa CA80 Low-Profile Casting Reel is a great choice for you. With the spool measuring just 34mm, this light, but strong, low-...
Daiwa Coastal-TWS Casting Reel
$269.99
$269.99
Enriched with cutting-edge Daiwa technologies, the Daiwa Coastal-TWS Casting Reel allows anglers to target hard-pulling inshore species and monster bass without having to switch gear or sacrifice p...
Daiwa Crossfire Crappie Rod
$49.99
$49.99
$49.99
Feature to feature and dollar to dollar, nothing matches the value of these new Crossfire Crappie rods. Feature to feature and dollar to dollar, nothing matches the value of these new Crossfire Cra...
A clear Daiwa D-Box MDA deep feeder case with a black clasping system and Daiwa D-Vec logo on the lid. Daiwa D-Box Tackle Boxes - Large Deep
from $15.99
from $15.99
Constructed of a recycled polypropylene, the Daiwa D-Box 3600 Deep Feeder Case was designed and developed to bring a range of purpose-built storage. A watertight seal around the perimeter along wit...
Daiwa D-Vec Multi Case Tackle Bag - White
$34.99
$34.99
Introducing Daiwa's D-Vec Multi Case Tackle Bag - efficiently store and protect your gear with ease! With a clear cover for easy visibility, this storage solution is perfect for modern anglers. Sta...
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Daiwa Exceler Lt Spinning Reel
$99.99
$99.99
Introducing the Daiwa Exceler LT Spinning Reel, a smartly priced powerhouse. The Carbon Light Material Housing and Air Rotor/Bail designs make it light and strong for easy handling and improved per...
Daiwa Fuego Casting Rods
$79.99
$79.99
$79.99
The Daiwa Fuego Casting Rods are the perfect blend of quality and affordability. A lightweight, powerful graphite construction and anodized stainless steel hooded reel seat provide the angler the ...
Daiwa HMKL Minnow Jerkbaits - Ghost Ayu Daiwa HMKL Minnow Jerkbaits - Legend Ghost Wakasagi
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$25.99
$25.99
The Daiwa HMKL Minnow SC 137 is a legendary lure designed by Kazuma Izumi for optimal flight distance and silent wobbling action. Its oval-shaped, lightweight circuit board lip and internal Maglock...
Daiwa J Braid X4 Fishing Line Daiwa J Braid X4 Fishing Line
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from $14.99
from $14.99
$14.99
Experience the ultimate in strength and quality with Daiwa J-Braid X4 Fishing Line. Made in Japan from ultra dyneema fiber and featuring a 4-carrier construction, this line offers unbeatable perfor...
Daiwa J Braid X8 Braided Line Fishing Line Daiwa J Braid X8 Braided Line Fishing Line - Southern Reel Outfitters
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from $17.99
from $17.99
$17.00
J-Braid line is a complete line up of high quality 8 carrier braid made of the finest materials from Japan. 8 Strands of tightly woven fibers makes for a perfectly round profile. The result is a mu...

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