Fishing
Hunting
Boating

Hunting & Fishing Gear – Field-Tested Outdoor Essentials
Gear up for your next hunt or fishing trip with Southern Reel’s top-rated selection of outdoor essentials. This collection brings together the best in field-tested hunting and fishing equipment — trusted by weekend warriors and seasoned pros alike.
Shop Gear That Works as Hard as You Do
- Turkey, duck, and deer calls for every season
- Crankbaits, soft plastics, jigs, and tackle storage solutions
- Game cameras, scent blockers, and accessories for the field
- Fishing tools, pliers, fillet knives, and line management gear
Brands You Trust, Performance You Need
We stock gear from industry-leading brands known for rugged performance and real results. Whether you’re hunting whitetail in the South or chasing bass in local lakes, Southern Reel has the tools you need to succeed.
🎯 Ready to make your next trip your best yet? Start below and gear up.
Heddon Lures Super Spook Topwater Lures
Regular price
$7.39
Sale price
$7.39
Regular price
Unit price
/per
The backbone of the famous Heddon Zara Spook family is the Super Spook. The feature setting these models apart from other Zaras is their super stout hardware system, from line ties to hooks, all de...
Heddon Lures Tiny Torpedo Topwater Lure
Regular price
$6.49
Sale price
$6.49
Regular price
Unit price
/per
The Heddon Torpedo has been the world's No. 1 best-selling prop-bait topwater lure for generations, and the Tiny version packs a lot of punch into its little package. The Torpedo's aerodynamic shap...
Heddon Lures Zara Puppy Topwater Lure
Regular price
$7.99
Sale price
$7.99
Regular price
$7.99
Unit price
/per
The Heddon Zara Puppy brings all of the advantages of a Zara Spook to a Smaller package that appeals to gamefish of all sizes. Walk the puppy for big fish! At just 3-inches in length, the Puppy is ...
Heddon Lures Zara Spook Topwater Lures
Regular price
$7.49
Sale price
$7.49
Regular price
Unit price
/per
The legendary Heddon Zara Spook is a must-have for any topwater fishing enthusiast. Its iconic walk-the-dog retrieve, perfected over 50 years ago, continues to attract big fish and dominate the ma...
Heddon Swim'N Image
Regular price
$7.49
Sale price
$7.49
Regular price
Unit price
/per
The Heddon Swim'n Image has a wide wobble that swims where many other lures cannot. Highly snagless, the Swim'n Image is particularly effective in shallow water, especially in rivers along riffles ...
Heddon Torpedo Lure
Regular price
$6.29
Sale price
$6.29
Regular price
Unit price
/per
The Heddon Baby Torpedo is a proven topwater bait that Smallmouth and Largemouth bass can't resist. Its single prop spins and spits water. The Baby Torpedo can be worked slowly with twitches and pa...
Hildebrandt Colorado Premium Replacement Blades
Regular price
from $5.95
Sale price
from $5.95
Regular price
Unit price
/per
Simply the best spinner blades available anywhere at any price! Constructed of solid brass, highly polished, and mirror finished in Bright Nickle, 24K Gold, and Copper finishes.
Size / Pieces Per P...
Hildebrandt Indiana Premium Replacement Blades
Regular price
from $5.29
Sale price
from $5.29
Regular price
$0.00
Unit price
/per
Simply the best spinner blades available anywhere at any price! Constructed of solid brass, highly polished, and mirror finished in Bright Nickle, 24K Gold, and Copper finishes.
Size/Pieces Per Pac...
Hildebrant Go Getter Spinnerbaits
Regular price
$9.99
Sale price
$9.99
Regular price
Unit price
/per
Elevate your fishing game with the Hildebrandt Go Getter Spinnerbait! Designed to catch bass day or night, it features durable silicone skirts and 24K gold plated blades for maximum movement and at...
50% Off
Hot Shot Beanie
Regular price
$7.49
Sale price
$7.49
Regular price
$14.99
Unit price
/per
The "Guide" ThermalCHR™ stretch fleece beanie is perfect for cold weather excursions keeping the body at a comfortable temperature while out. ThermalCHR™ lining in crown and earflaps with stretch f...
50% Off
Hot Shot Bolt Lighted Knit Beanie
Regular price
$7.49
Sale price
$7.49
Regular price
$14.99
Unit price
/per
The "Bolt" lighted knit beanie brings light where you need it most. The 5-bulb lighted LED mechanism with integrated 'switch' power pack is placed underneath the front cap. This allows for 12 hours...
50% Off
Hot Shot Defender Men's Gloves
Regular price
$6.49
Sale price
$6.49
Regular price
$12.99
Unit price
/per
The Defender Glove is one the bestselling essential items for every hunter's bag. Lined with 3M™ Thinsulate™ Insulation for added warmth and sure-grip reinforcement for enhanced grip.
50% Off
Hot Shot Fleece Stretch Beanie
Regular price
$4.99
Sale price
$4.99
Regular price
$9.99
Unit price
/per
100% polyester stretch fleece beanie with 100% polyester 4-way stretch fleece lining, and a roll-over cuff is an essential item for any hunters bag.
50% Off
Hot Shot Lightning Rechargeable LED Cuff Cap
Regular price
$7.49
Sale price
$7.49
Regular price
$14.99
Unit price
/per
Light up your surroundings with the Hot Shot Lightning Rechargeable LED Cuff Cap! With a removable and rechargeable LED light mechanism, this cap provides up to 4 hours of continuous light and come...
Humminbird APEX 19 MSI+ Chartplotter
Regular price
$5,299.99
Sale price
$5,299.99
Regular price
Unit price
/per
Elevate your fishing game with the Humminbird APEX 19 MSI+ Chartplotter. Experience the clearest sonar imaging with MEGA Imaging+ and Dual Spectrum CHIRP sonar. The 18.5" Full-HD touchscreen displa...
Humminbird Helix 9 CHIRP MEGA SI+ GPS G4N
Regular price
$1,549.99
Sale price
$1,549.99
Regular price
$1,549.99
Unit price
/per
The HELIX 9 CHIRP MSI+ GPS G4N features a 9" display, MEGA Side Imaging+, MEGA Down Imaging+, Dual Spectrum CHIRP Sonar and internal GPS with Humminbird Base map. As with all HELIX G4N models, this...

Southern Reel Outfitters × Trader Bill’s Outdoor Sports — Two brands. One outdoor family.
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