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Assorted hunting calls, lures, and fishing gear displayed for Southern Reel’s hunting and fishing collection

Hunting & Fishing Gear – Field-Tested Outdoor Essentials

Gear up for your next hunt or fishing trip with Southern Reel’s top-rated selection of outdoor essentials. This collection brings together the best in field-tested hunting and fishing equipment — trusted by weekend warriors and seasoned pros alike.

Shop Gear That Works as Hard as You Do

  • Turkey, duck, and deer calls for every season
  • Crankbaits, soft plastics, jigs, and tackle storage solutions
  • Game cameras, scent blockers, and accessories for the field
  • Fishing tools, pliers, fillet knives, and line management gear

Brands You Trust, Performance You Need

We stock gear from industry-leading brands known for rugged performance and real results. Whether you’re hunting whitetail in the South or chasing bass in local lakes, Southern Reel has the tools you need to succeed.

🎯 Ready to make your next trip your best yet? Start below and gear up.

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Lunker Lure Original Buzzbaits - Black with Silver Blade Lunker Lure Original Buzzbaits - White with Silver Blade
+5
+4
+3
+2
+1
$5.49
$5.49
Discover the ultimate buzz bait with Lunker Lure Original Buzzbaits. Featuring a sharp hook, flexible skirt, and re-curved delta blade, this lure adds froth and Whitewater to your presentation. Wit...
Lunkerhunt Bento Swimbaits - Dace Lunkerhunt Bento Swimbaits - Ghost
+4
+3
+2
+1
$8.99
$8.99
Experience the hyper realism of the ICAST award winning Lunkerhunt Bento Bait. Designed with a tapered split tail, holographic core, and biologically correct detailing, this baitfish imitator is a ...
Malone Highrise Wall Mount Kayak Stor - Southern Reel Outfitters Malone Highrise Wall Mount Kayak Stor - Southern Reel Outfitters
$49.95
$49.95
The Malone Highrise Wall Mount Kayak Storage System is a reliable and long-lasting option for kayaks and canoes. Constructed of 1.25" square steel tubing and coated for inside or outside installati...
Megabass-Magdraft-Freestyle-Ayu Megabass-Magdraft-Freestyle-Albino-Pearl-Shad
+7
+6
+5
+4
+3
+2
$14.99
$14.99
The Megabass Magdraft Freestyle Swimbait is the perfect lunker bass lure. The magdraft swimbait is designed with a blunt nose and grove along the top to allow you to use screw lock hooks with absol...
Megabass Magdraft Swimbaits Megabass Magdraft Swimbaits
+21
+20
+19
+18
+17
+16
from $14.99
from $14.99
The Megabass Magdraft Swimbaits offer unparalleled fishing performance, with its unique design and realistic appearance. Made with advanced engineering, the 3-D eyes and highly detailed pours perfe...
Megabass SV-3 Double Willow Spinnerbaits - Ayu Megabass SV-3 Double Willow Spinnerbaits - Hasu
+6
+5
+4
+3
+2
+1
$12.99
$12.99
Achieve tournament-level success with the Megabass SV-3 Double Willow Spinnerbait! Developed by top-level pros, this spinnerbait is designed to trigger vicious bites thanks to its Level Swimming An...
Megabass Sonicside Crankbait Megabass Sonicside Crankbait
+10
+9
+8
+7
+6
+5
$19.99
$19.99
The Megabass Sonicside is a competition-ready flat-side crank bait born of the exacting demands of our National Pro Staff. Built for a tight, high-pitch action to dominate cold water situations, th...
Megabass Spark Shad Paddletail Swimbaits - Albino Megabass Spark Shad Paddletail Swimbaits - Hiou
+6
+5
+4
+3
+2
+1
from $5.99
from $5.99
The Megabass Spark Shad Paddletail Swimbait is designed for trophy hunters! Developed by lunker hunter Tetsuya Nakamura and Megabass, its hand-poured shad-shaped paddle-tail and unique hull-shaped ...
Megabass Vision 110 plus2 Jerkbait - Elegy Bone Megabass Vision 110 plus2 Jerkbait - GG Deadly Black Shad
+14
+13
+12
+11
+10
+9
$24.99
$24.99
Experience unparalleled fish-catching performance with the Megabass Vision 110 +2 Jerkbait! Its unique lip and tungsten balancer system allow for long and accurate casts, while the steep dive angle...
Megabass Vision 110 Oneten Jerkbait - Southern Reel Outfitters Megabass Vision 110 Oneten Jerkbait - Southern Reel Outfitters
+48
+47
+46
+45
+44
+43
$24.99
$24.99
Experience the ultimate in jerk bait fishing with Megabass Vision 110! Featuring a slow floating design and tungsten Multi-Way Moving Balancer System, this lure offers superior cast ability and li...
Megabass Vision 110 Jr. Jerkbaits - French Pearl OB Megabass Vision 110 Jr. Jerkbaits - Sexy Shad
+16
+15
+14
+13
+12
+11
$19.99
$19.99
The Megabass Vision 110 Jr. Jerkbait delivers tournament-level performance in a compact size, perfect for targeting pressured bass. Its erratic darting action and intense rolling create irresistibl...
Megabass Vision 110+1 Jr. Jerkbaits Megabass Vision 110+1 Jr. Jerkbaits
+19
+18
+17
+16
+15
+14
$19.99
$19.99
Product Description: The Vision 110+1 Jr. Jerkbait brings snack-sized, irresistible darting action to new depths and has quickly become one of the most popular members of the Megabass har...
Megabass Vision Oneten 110 Plus 1 Jerkbaits - Elegy Bone Megabass Vision Oneten 110 Plus 1 Jerkbaits - French Pearl US
+21
+20
+19
+18
+17
+16
$24.99
$24.99
Maximize your fishing game with Megabass VISION ONETEN+1. Featuring a unique bill design, this mid-range jerkbait allows for increased depth and a greater range of movement. With reduced water-resi...
Missile Baits D Bomb Creature Baits - Ballistic Bruiser Missile Baits D Bomb - Black Red Flake
+18
+17
+16
+15
+14
+13
from $4.69
from $4.69
$4.69
Pitching and flipping has a new go-to bait. The Missile Baits D Bomb is a bulky 4" creature bait with a unique, ribbed body designed to displace lots of water, resulting in a straight fall. The tai...
Mister Twister Meeny Grub - White
$3.49
$3.49
This is the original Curly Tail lure. A generation of fishermen have been catching record fish on the versatile Mister Twister Curly Tail. It can be rigged with jig heads as heavy as 3/8 oz. To fis...
50% Off
Mobile Warming Primer Pants Mobile Warming Primer Pants - Phone App
$79.99
$79.99
$159.99
Stay warm and comfortable in any outdoor activity with the Mobile Warming® Primer Pants. Featuring a four-way stretch anti-microbial fabric, these pants conform to your body for maximum movement. W...

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Southern Reel Outfitters × Trader Bill’s Outdoor Sports — Two brands. One outdoor family.