Shimano
From an angling perspective, every individual who has owned and enjoyed using Shimano tackle has a reason to thank a Japanese visionary named Shozaburo Shimano, who in 1921 declared "I aim to make Shimano's products the best in Kansai, then the best in Japan, and finally the best in the world." For over 80 years, Shimano has concentrated on precision engineering, one step at a time, and has become one of the most trusted brands in fishing.
Southern Reel Outfitters is proud to serve outdoor enthusiasts across Arkansas and the US with the best in fishing, hunting, boating, and adventure gear. Shop local at Trader Bill's or online with Southern Reel Outfitters. Fish smarter, and adventure bigger with us.
Southern Reel Outfitters × Trader Bill’s Outdoor Sports — Two brands. One outdoor family.