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Smithwick

Smithwick Lure Company manufactures legendary lures for bass anglers. The company's Rogue has been a standard in slender minnow jerkbaits for many years, responsible for the capture of countless pre-spawn bass. The Devil's Horse topwater lure has been quietly winning bass tournaments for decades and has been considered one of the best prop baits ever created. When you throw a Smithwick, you're fishing with a legend.

Smithwick Floating Rattlin Rogue - Southern Reel Outfitters
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Equipped with extra-loud rattle chambers to bring fish in over long distances, the Rattlin' Rogue lure from Smithwick has a wild, wounded-minnow action that is effective all year long. Cast it and ...
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Smithwick Suspending Rattlin Pro Rogue - Southern Reel Outfitters
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The Smithwick Suspending Rattlin’ Rogue is the jerkbait all other slender minnow lures look up to. For more than 30 years the Rogue has been the go-to lure for early spring bass, and for trolling u...
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Smithwick Topwater Devil's Horse -Black Back Dark Green
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Don't let the classic design fool you—the Smithwick Devil's Horse remains a tournament-proven topwater that delivers results year after year. Top bass anglers trust this lure to win competitions, a...
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Smithwick Suspending Super Rogue - Southern Reel Outfitters
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Smithwick's Super Rogue lures cast far, run true and offer unmatched durability! Featuring a unique scale pattern and realistic eyes, these effective lures are equipped with Smithwick's counterbala...
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Southern Reel Outfitters is proud to serve outdoor enthusiasts across Arkansas and the US with the best in fishing, hunting, boating, and adventure gear. Shop local at Trader Bill's or online with Southern Reel Outfitters. Fish smarter, and adventure bigger with us.

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Southern Reel Outfitters × Trader Bill’s Outdoor Sports — Two brands. One outdoor family.