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Fishing Gear & Apparel – Southern Reel Outfitters

Fishing Gear at Southern Reel Outfitters

Hook into success with our Fishing collection, featuring top-quality gear and apparel built for anglers. From UPF-rated fishing shirts and performance hoodies to waterproof outerwear, tackle bags, and accessories, we’ve got everything you need for long days on the water. Our selection includes trusted brands like 6thSense, Bandit Lures, Berkley, Frogg Togg, and Daiwa—designed for comfort, durability, and maximum performance whether you’re casting from shore, wading in a stream, or heading offshore.

Our fishing gear is engineered for serious anglers who demand performance in any condition. Stay cool and protected with moisture-wicking fabrics and UPF sun protection, or layer up with water-resistant outerwear for wet, windy days. Shop technical apparel, tackle storage solutions, hats, gloves, and more—all built to handle the demands of fishing season after season. Southern Reel Outfitters brings you high-performance gear that keeps you focused on the catch, not the conditions.

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Booyah Moon Talker Spinnerbaits Black with Red Gill and Black and Red Skirt Booyah Moon Talker Spinnerbaits
+4
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+1
$7.99
$7.99
If you like to catch big fish at night, it's all about the vibrations. BOOYAH Moon Talker delivers with a #5 or #6 black nickel Colorado blade. With proven color combinations, the Moon Talker is a ...
Booyah One Knocker Lipless Crankbaits Booyah One Knocker Lipless Crankbaits
+19
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+17
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+14
$8.99
$8.99
The new Booyah Bait Co. One Knocker lipless crank bait sets itself apart from the crowd with a unique fish-catching sound and cutting edge color patterns. The One Knocker is famous for its single,...
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Booyah Pad Crasher Frog - Southern Reel Outfitters Booyah Pad Crasher Frog - Southern Reel Outfitters
+12
+11
+10
+9
+8
+7
$6.89
$6.89
Frog fishing is the ultimate excitement, and the BOOYAH Pad Crasher brings it like no other. In three styles, the original Pad Crasher, the Jr., and the Poppin’ Pad Crasher, each feature soft plast...
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Booyah Pad Crasher Jr Frog - Southern Reel Outfitters Booyah Pad Crasher Jr Frog - Southern Reel Outfitters
+7
+6
+5
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+3
+2
$5.99
$5.99
The BOOYAH Pad Crasher Jr. is a topwater hollow-body frog that sports a bass-boat-style belly that catches water for the easiest "frog-walking" action in open water and a nice finesse scooting acti...
Booyah Pond Magic Buzzbaits - Southern Reel Outfitters Booyah Pond Magic Buzzbaits - Southern Reel Outfitters
+3
+2
+1
$4.99
$4.99
BOOYAH's creative Pond Magic series offers the most featured 1/8 oz. buzz baits on the market - Pond Magic Buzz. With matching color blades and exclusive 60-strand ultra fine silicone skirts that m...
Booyah Pond Magic Spinnerbaits - Southern Reel Outfitters Booyah Pond Magic Spinnerbaits - Southern Reel Outfitters
+10
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+8
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+5
$3.99
$3.99
Booyah Pond Magic Spinnerbaits are perfect for imitating tiny forage and exploring smaller fisheries. Featuring top-of-the-line willow and Colorado blades, along with 60-strand ultra-fine silicone ...
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Booyah Poppin' Pad Crasher Frog - Southern Reel Outfitters Booyah Poppin' Pad Crasher Frog - Southern Reel Outfitters
+10
+9
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+5
$6.99
$6.99
Popped or walked, the BOOYAH Poppin' Pad Crasher hollow-body frog catches bass over the slop, in heavy cover or in open water. Specifications The Booyah Poppin' Pad Crasher is perfect for those ...
Booyah Single Colorado Blade Spinnerbaits - Black Booyah Single Colorado Blade Spinnerbaits - White
+2
+1
$5.99
$5.99
$5.99
Experience ultimate bass fishing success with Booyah Single Colorado Blade Spinnerbaits. Designed for low visibility conditions, these spinnerbaits feature a jeweler's-grade Colorado blade and .037...
Booyah Spinner And Buzz Baits Replacement Skirts - Southern Reel Outfitters Booyah Spinner And Buzz Baits Replacement Skirts - Southern Reel Outfitters
+2
+1
$2.99
$2.99
The Blade and Buzz Replacement skirts consist of 55 strands of silicone held together with a durable band. Upgrade your Booyah Blade and Buzz bait (or other bait) with a new skirt to keep it in pe...
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Booyah Swim'n Jig - Southern Reel Outfitters Booyah Swim'n Jig - Southern Reel Outfitters
+5
+4
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+2
+1
$3.49
$3.49
The BOOYAH Swim'n Jig is made with an arrowhead designed jig head and flat planing bottom, along with a line tie that's in-line with the hook shank, which all add up to one thing - the most weedles...
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Booyah Toad Runner Frog Booyah Toad Runner Frog
+10
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+5
from $8.99
from $8.99
Delivering a loud topwater buzzing action that leaves all other frogs in its wake, the Booyah Toad Runner Frog elicits bone-jarring strikes that are not for the faint of heart. It is built around ...
50% Off Sold Out
Booyah XCS Series Squarebill Crankbait - Black Chartreuse Booyah XCS Series Squarebill Crankbait - Crawdad
+6
+5
+4
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+2
+1
$2.99
$2.99
$5.99
The Booyah XCS Series Squarebill Crankbait is a proven fish-catching classic from Booyah Bait Company. Featuring a wide, seductive wobble and semi-roll, and a square bill design to bump-and-run thr...
Brazalo Brinco Spoon - Silver Brazalo Brinco Spoon - White
+2
+1
$4.99
$4.99
$4.99
Introducing the Brazalo Brinco Spoons, the perfect combination of classic design and modern upgrades. With razor-sharp hooks and a sturdy wire harness assembly, these spoons are ready to take on an...
Brazalo Custom Finesse Jigs - Black n Blue Brazalo Custom Finesse Jigs - Green Pumpkin
+8
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+3
$4.95
$4.95
$4.89
Experience unparalleled success on your next fishing trip with Brazalo Custom Finesse Jigs. These wire tied jigs boast powder coated heads for added durability, and are equipped with Victory V-Lock...
Brazalo Custom Football Head Jig in Black n Blue, with wire-tied skirt and low-set hook eye for fishing near cover and rocky structure Brazalo Custom Football Head Jig in Camo Craw Orange, with wire-tied skirt and low-set hook eye for fishing near cover and rocky structure
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$4.95
$4.95
$4.89
The Brazalo Custom Football Head Jigs feature a traditional football-style head with a low-set hook eye, designed to navigate cover with fewer snags. Each jig is hand-assembled with wire-tied skirt...
Brazalo Custom Lures 501 Jigs - Bama Bug Brazalo Custom Lures 501 Jigs
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$4.95
$4.95
$4.95
Upgrade your fishing game with Brazalo Custom Lures' 501 Jigs. This bait offers a smaller profile, flared skirt, and unmatched versatility, making it your go-to choice. Plus, the colors are specifi...

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