FREE SHIPPING over $75 (Excluding Oversized Items)

Shop Brands
Fishing
Hunting
Boating
Apparel
Other
Assorted hunting calls, lures, and fishing gear displayed for Southern Reel’s hunting and fishing collection

Hunting & Fishing Gear – Field-Tested Outdoor Essentials

Gear up for your next hunt or fishing trip with Southern Reel’s top-rated selection of outdoor essentials. This collection brings together the best in field-tested hunting and fishing equipment — trusted by weekend warriors and seasoned pros alike.

Shop Gear That Works as Hard as You Do

  • Turkey, duck, and deer calls for every season
  • Crankbaits, soft plastics, jigs, and tackle storage solutions
  • Game cameras, scent blockers, and accessories for the field
  • Fishing tools, pliers, fillet knives, and line management gear

Brands You Trust, Performance You Need

We stock gear from industry-leading brands known for rugged performance and real results. Whether you’re hunting whitetail in the South or chasing bass in local lakes, Southern Reel has the tools you need to succeed.

🎯 Ready to make your next trip your best yet? Start below and gear up.

Price
  • -
Show all Price
Brand Show all Brand
Product type Show all Product type
Bubba Blade Large Shears - Red
$34.99
$34.99
Introducing the Bubba Blade Large Shears - designed for those who demand durability and effortless cutting. With micro-serrated blades, these shears cut through any fishing line with ease. Plus, th...
Bubba Pro Series Lithium-Ion Electric Fillet Knife Bubba Pro Series Lithium-Ion Electric Fillet Knife
$249.95
$249.95
The best just got better. The Bubba Pro Series Lithium-Ion Electric Fillet Knife has been completely upgraded to a more robust design for longer life, more power, and more run time than any brushed...
Bubba Smart Fish Scale LITE Bubba Smart Fish Scale LITE
$69.95
$69.95
The Bubba Smart Fish Scale LITE combines precision and durability to enhance your fishing experience. Featuring a 60-pound capacity with +/- 0.3% accuracy, it delivers reliable measurements every t...
Bucca Brand Baby Bull Gill Swimbait - Ruby Gill Bucca Brand Baby Bull Gill Swimbait
+2
+1
$16.99
$16.99
$16.99
Experience the unbeatable action and quality of Bucca Swimbaits with the Baby Bull Gill Swimbait! Designed by renowned designer Mike Bucca, this multi-segmented bait boasts a durable ABS constructi...
Bucca Brand Trick Shad - Pearl Bone Bucca Brand Trick Shad Swimbaits
+5
+4
+3
+2
+1
$39.99
$39.99
$39.99
Experience the magic of the Bucca Brand Trick Shad! Designed by renowned bait creator Mike Bucca, this lure boasts a smooth swimming action and durable ABS hard plastic body. Perfect for shad-heavy...
Buckeye Lures Freestyle Jig Heads - Pearl Buckeye Lures Freestyle Jig Heads - Unpainted
+2
+1
$6.99
$6.99
$6.99
Upgrade your swimbait game with the Buckeye Lures Freestyle Jig Heads. The screw lock design and razor-sharp hook make for effortless interchangeability and a high hook-up ratio. Compatible with bo...
Buckeye Lures Mini Mop Jig Buckeye Lures Mini Mop Jig
+5
+4
+3
+2
+1
$4.99
$4.99
$4.99
Buckeye Lures is proud to introduce the new Buckeye Mini Mop Jig. Its tied the same way as the original Buckeye Mop Jig, providing its characteristic mop-like profile, except it actually uses a thi...
Buckeye Lures Scope Head Buckeye Lures Scope Head
+3
+2
+1
from $5.95
from $5.95
$5.95
Experience the underwater world like never before with the Buckeye Lures Scope Head! Designed in collaboration with pro angler Jacob Powroznik, this head offers unmatched visibility with forward-fa...
Buckeye Lures Spot Remover Pro Model Jighead - Southern Reel Outfitters Buckeye Lures Spot Remover Pro Model Jighead - Southern Reel Outfitters
+2
+1
$6.49
$6.49
$6.49
The Buckeye Lures Spot Remover Pro Model Jighead is the ultimate weapon for catching big spotted bass. With a unique vertical action and sturdy black nickel hook, this shaky head jig will present y...
Bullet Weights Brass Carolina Weights
$2.99
$2.99
Brass Carolina weights are the most popular style of weight for Carolina rigging. Combined with a glass bead they will make much more noise than a lead sinker. Our brass weights are polished for an...
Bullet Weights Drop Shot - Southern Reel Outfitters
$2.99
$2.99
The technique of fishing a drop shot rig, continues to become more and more popular every year. Drop shot allows you to keep your bait suspended in the feeding zone, where the bass are. 1/8 oz = 7...
Bullet Weights Egg Sinkers - Southern Reel Outfitters
from $2.09
from $2.09
For weedless performance, few sinkers have a reputation like the famous egg sinker.Ideal for catfish, it's also a great all-around sinker for a huge variety of fishing applications.
Bullet Weights Finesse Drop Weights
$3.99
$3.99
Catch more fish with less hassle! Bullet Weights Finesse Drop Weight offers a simple, effective rigging solution for dropshotting with its high-quality clip designed to hold the line securely witho...
Bullet Weights Round Split Shot
$1.99
$1.99
One of the most commonly used weights, it's still an important part of every tackle box. The soft lead makes them easy to place on the line.
Bullet Shaped Fishing Lead Weights - Black Bullet Shaped Fishing Lead Weights - Unpainted
+2
+1
from $2.39
from $2.39
$2.39
Revolutionize your fishing game with our Bullet Shaped Fishing Lead Weights! Made for Texas Rig and weedless fishing, these sinkers deliver unmatched performance, helping you dominate the water and...
Bullet Weights Ultra Steel Worm Lead Weights
$5.49
$5.49
As more and more areas in North America ban lead fishing weights the search for alternative materials will continue. While tungsten weights have proven their utility with bass anglers everywhere st...

Check Out Trader Bills Here!


Southern Reel Outfitters × Trader Bill’s Outdoor Sports — Two brands. One outdoor family.