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Assorted hunting calls, lures, and fishing gear displayed for Southern Reel’s hunting and fishing collection

Hunting & Fishing Gear – Field-Tested Outdoor Essentials

Gear up for your next hunt or fishing trip with Southern Reel’s top-rated selection of outdoor essentials. This collection brings together the best in field-tested hunting and fishing equipment — trusted by weekend warriors and seasoned pros alike.

Shop Gear That Works as Hard as You Do

  • Turkey, duck, and deer calls for every season
  • Crankbaits, soft plastics, jigs, and tackle storage solutions
  • Game cameras, scent blockers, and accessories for the field
  • Fishing tools, pliers, fillet knives, and line management gear

Brands You Trust, Performance You Need

We stock gear from industry-leading brands known for rugged performance and real results. Whether you’re hunting whitetail in the South or chasing bass in local lakes, Southern Reel has the tools you need to succeed.

🎯 Ready to make your next trip your best yet? Start below and gear up.

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Booyah Pond Magic Spinnerbaits - Southern Reel Outfitters Booyah Pond Magic Spinnerbaits - Southern Reel Outfitters
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$3.99
$3.99
Booyah Pond Magic Spinnerbaits are perfect for imitating tiny forage and exploring smaller fisheries. Featuring top-of-the-line willow and Colorado blades, along with 60-strand ultra-fine silicone ...
Booyah Poppin' Pad Crasher Frog - Southern Reel Outfitters Booyah Poppin' Pad Crasher Frog - Southern Reel Outfitters
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$6.99
$6.99
Popped or walked, the BOOYAH Poppin' Pad Crasher hollow-body frog catches bass over the slop, in heavy cover or in open water. Specifications The Booyah Poppin' Pad Crasher is perfect for those ...
Booyah Single Colorado Blade Spinnerbaits - Black Booyah Single Colorado Blade Spinnerbaits - White
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$5.99
$5.99
$5.99
Experience ultimate bass fishing success with Booyah Single Colorado Blade Spinnerbaits. Designed for low visibility conditions, these spinnerbaits feature a jeweler's-grade Colorado blade and .037...
Booyah Spinner And Buzz Baits Replacement Skirts - Southern Reel Outfitters Booyah Spinner And Buzz Baits Replacement Skirts - Southern Reel Outfitters
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$2.99
$2.99
The Blade and Buzz Replacement skirts consist of 55 strands of silicone held together with a durable band. Upgrade your Booyah Blade and Buzz bait (or other bait) with a new skirt to keep it in pe...
Booyah Swim'n Jig - Southern Reel Outfitters Booyah Swim'n Jig - Southern Reel Outfitters
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$3.49
$3.49
The BOOYAH Swim'n Jig is made with an arrowhead designed jig head and flat planing bottom, along with a line tie that's in-line with the hook shank, which all add up to one thing - the most weedles...
50% Off
Booyah XCS Series Squarebill Crankbait - Black Chartreuse Booyah XCS Series Squarebill Crankbait - Crawdad
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$2.99
$2.99
$5.99
The Booyah XCS Series Squarebill Crankbait is a proven fish-catching classic from Booyah Bait Company. Featuring a wide, seductive wobble and semi-roll, and a square bill design to bump-and-run thr...
Brazalo Brinco Spoon - Silver Brazalo Brinco Spoon - White
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$4.99
$4.99
$4.99
Introducing the Brazalo Brinco Spoons, the perfect combination of classic design and modern upgrades. With razor-sharp hooks and a sturdy wire harness assembly, these spoons are ready to take on an...
Brazalo Custom Finesse Jigs - Black n Blue Brazalo Custom Finesse Jigs - Green Pumpkin
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$4.95
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$4.89
Experience unparalleled success on your next fishing trip with Brazalo Custom Finesse Jigs. These wire tied jigs boast powder coated heads for added durability, and are equipped with Victory V-Lock...
Brazalo Custom Football Head Jig in Black n Blue, with wire-tied skirt and low-set hook eye for fishing near cover and rocky structure Brazalo Custom Football Head Jig in Camo Craw Orange, with wire-tied skirt and low-set hook eye for fishing near cover and rocky structure
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$4.95
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The Brazalo Custom Football Head Jigs feature a traditional football-style head with a low-set hook eye, designed to navigate cover with fewer snags. Each jig is hand-assembled with wire-tied skirt...
Brazalo Custom Lures 501 Jigs - Bama Bug Brazalo Custom Lures 501 Jigs
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$4.95
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Upgrade your fishing game with Brazalo Custom Lures' 501 Jigs. This bait offers a smaller profile, flared skirt, and unmatched versatility, making it your go-to choice. Plus, the colors are specifi...
Brazalo Custom Lures Bushwhacker Buzzbaits Brazalo Custom Lures Bushwhacker Buzzbaits - Black with Gold Blade
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$9.99
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Experience unrivaled performance on the water with Brazalo Custom Lures Elite Bushwhacker Buzzbaits! This improved version features a new head design and keeper system for better balance and bait r...
Brazalo Custom Lures Elite Bushwhacker Pro Elite Buzzbaits - Gold Blade Brazalo Custom Lures Elite Bushwhacker Buzzbaits - Black
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$9.99
$9.99
$9.99
Introducing the Brazalo Custom Lures Pro Elite Bushwhacker Buzzbaits - the ultimate bass fishing lure! With a versatile head design, strong hookup ratio, and incredible durability, this bait is a m...
Brazalo Custom Lures SRS Shakey Head Jig Head - Green Pumpkin
$4.89
$4.89
$4.89
Introducing Brazalo Custom Lures SRS Shakey Head Jig Head! The innovative design allows for smooth movement through cover, while the recessed line and elevated hook eye prevent binding and protect ...
Brazalo Custom Lures TKO FFS Jig Heads
$5.99
$5.99
$5.99
Improve your FFS fishing with Brazalo Custom Lures TKO FFS Jig! Designed for budget-conscious anglers, it offers twice the quantity at half the price of tungsten. The innovative keeper system gives...
Brazalo Custom Lures Wee Buzz Buzzbaits - Black Brazalo Custom Lures Wee Buzz Buzzbaits - Silver
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from $6.99
from $6.99
$6.99
Experience the power and precision of Brazalo's Wee Buzz Buzzbaits. This premium 3/16 oz buzzbait is designed for finesse and equipped with exceptional skipping ability, reaching new depths for eve...
Brazalo Custom Lures- Wee-Whacker Buzzbait - Black Brazalo Custom Lures- Wee-Whacker Buzzbait - Gold
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$9.99
$9.99
$9.99
The real deal right here! Small, so its not intimidating for those wary fish! You can skip this bait a mile so your going to place it where no buzzbait has been before. Big ones will absolutely cru...

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Southern Reel Outfitters × Trader Bill’s Outdoor Sports — Two brands. One outdoor family.