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Assorted hunting calls, lures, and fishing gear displayed for Southern Reel’s hunting and fishing collection

Hunting & Fishing Gear – Field-Tested Outdoor Essentials

Gear up for your next hunt or fishing trip with Southern Reel’s top-rated selection of outdoor essentials. This collection brings together the best in field-tested hunting and fishing equipment — trusted by weekend warriors and seasoned pros alike.

Shop Gear That Works as Hard as You Do

  • Turkey, duck, and deer calls for every season
  • Crankbaits, soft plastics, jigs, and tackle storage solutions
  • Game cameras, scent blockers, and accessories for the field
  • Fishing tools, pliers, fillet knives, and line management gear

Brands You Trust, Performance You Need

We stock gear from industry-leading brands known for rugged performance and real results. Whether you’re hunting whitetail in the South or chasing bass in local lakes, Southern Reel has the tools you need to succeed.

🎯 Ready to make your next trip your best yet? Start below and gear up.

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30% Off
6th Sense Quake Lipless Crankbait - Brown Eye 6th Sense Quake Lipless Crankbait - Cherry Limeade
+25
+24
+23
+22
+21
+20
from $6.99
from $6.99
$9.99
The 6th Sense Quake Lipless Crankbaits are a unique way to catch fish. Their duel flat back design grabs more water and increases vibrations that draw in the fish. Featuring sharp black nickel hook...
6th Sense Silicone Replacement Skirts in custom color blends for jig and spinnerbait customization. 6th Sense Silicone Replacement Skirts in custom color blends for jig and spinnerbait customization.
+35
+34
+33
+32
+31
+30
$3.29
$3.29
$3.29
Refresh your tackle with the 6th Sense Silicone Replacement Skirts (5-Pack), crafted from premium silicone and blended in exclusive color patterns for lifelike underwater action. These custom skirt...
38% Off
6th Sense Snatch 70X Crankbaits Boiled Crawfish 6th Sense Snatch 70X Crankbaits Brown Eye Special
+10
+9
+8
+7
+6
+5
$4.99
$4.99
$7.99
The 6th Sense Snatch 70X Lipless Crankbait is a versatile, hard-hitting lure designed to target bass in a variety of environments. Whether you're ripping through grass, bouncing off rock structure,...
6th Sense Strobe Shaker 3.7 Swimbait with 3D eyes and lifelike tail for bass fishing. 4K Shad 6th Sense Strobe Shaker 3.7 Swimbait with 3D eyes and lifelike tail for bass fishing. Ghost Minnow
+8
+7
+6
+5
+4
+3
$8.49
$8.49
$8.49
Get ready for explosive strikes with the 6th Sense Strobe Shaker 3.7 Swimbait. Designed with a unique top-mounted bill for enhanced jig head motion, this swimbait creates irresistible underwater mo...
6th Sense Treble Head Jig Head with built-in screw lock for secure soft plastic swimbait rigging. Baby Shad 6th Sense Treble Head Jig Head with built-in screw lock for secure soft plastic swimbait rigging. Perch Gill
+3
+2
+1
$5.99
$5.99
$5.99
The 6th Sense Treble Head Jig Head is built to maximize the performance and longevity of your soft plastic swimbaits. Its unique design features a built-in screw lock that securely anchors your bai...
6th Sense Vega Frog - Baby Bluegill 6th Sense Vega Frog - Baby Bullfrog
+16
+15
+14
+13
+12
+11
$9.99
$9.99
The 6th Sense Vega Frog is built for serious topwater action, combining innovation with practical performance. Its leak-resistant belly plug minimizes water retention, so you can focus on fishing, ...
ACC Crappie Snax – The Club - The Goblin ACC Crappie Snax – Nitro Chicken
+7
+6
+5
+4
+3
+2
$4.99
$4.99
Upgrade your fishing game with ACC Crappie Snax – The Club! Our bold and durable soft plastic bait features a long tail that flutters and vibrates, enticing even the most stubborn fish. Catch more ...
ACC Crappie Stix Green Series Jigging Rods ACC Crappie Stix Green Series Jigging Rods - 11' - Super Grip
from $73.99
from $73.99
$73.99
This is the go to Crappie rod for the serious Crappie fisherman. Lightweight, strong backbone and insane sensitivity come together for the perfect combination of weight and strength. You can feel t...
ACC Crappie Stix Green Series Spinning Rods ACC Crappie Stix Green Series Jigging Rods - Super Grip
from $69.99
from $69.99
$69.99
These rods boast extreme sensitivity, robust backbone, and a split grip handle for maximum comfort during use. Lightweight at 3.3 oz. for the 6' and 3.5 oz. for the 6'6'', these spinning rods are i...
ACC Crappie Stix Jig Heads - Chartreuse ACC Crappie Stix Jig Heads - Pink
+6
+5
+4
+3
+2
+1
$5.99
$5.99
Made with high quality Mustad hooks and oversized 3d eyes that will create a bigger target and elicit more bites. These jig heads will be a great addition to your ACC Crappie line up. Each package...
14% Off
Abu Garcia Ambassadeur® 7000 C3 Round Baitcast Reel
$189.99
$189.99
$219.95
Land your next big catch with the Abu Garcia Ambassadeur® 7000 C3 Round casting reel. Featuring 2 stainless steel ball bearings + 1 roller bearing for smooth action, and revised extended bend ha...
Abu Garcia Ambassadeur C3 Classic Round Casting Reel
$149.99
$149.99
Experience legendary power and performance with the Abu Garcia Ambassadeur C3 Classic Round Casting Reel. With improved casting and added durability, this reel is built on a solid foundation. The 2...
15% Off
Abu Garcia C3 Catfish Special Round Casting Reels Abu Garcia C3 Catfish Special Round Casting Reels
+2
+1
from $169.95
from $169.95
$199.95
The Abu Garcia C3 Catfish Special Round Casting Reel is designed for easy handling with 3 stainless steel ball bearings and 1 roller bearing for smooth operation. Its Carbon Matrix drag system pro...
Abu Garcia Horizontal Rod Rack Abu Garcia Horizontal Rod Rack
$39.99
$39.99
$39.99
Save space and store up to 6 rod and reel combos neatly with the Abu Garcia® Horizontal Rod Rack. Made of durable lightweight aluminum with rubber grommets for added protection, this rack can be ea...
Abu Garcia IKE Finesse Series 3.0 Spinning Rods
$149.99
$149.99
$149.99
Experience the ultimate in lightweight and high-performance fishing with the Abu Garcia IKE Finesse Series 3.0 Spinning Rods. The 30 Ton graphite blank infused with Powerlux 200 resin provides unma...
Abu Garcia IKE Power Series 3.0 Casting Rods
$149.95
$149.95
$149.95
Elevate your performance on the water with Abu Garcia's IKE Power Series 3.0 Casting Rods. Featuring 30 Ton graphite blanks and Powerlux 200 resin, these rods provide lightweight power and sensitiv...

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Southern Reel Outfitters × Trader Bill’s Outdoor Sports — Two brands. One outdoor family.