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Assorted hunting calls, lures, and fishing gear displayed for Southern Reel’s hunting and fishing collection

Hunting & Fishing Gear – Field-Tested Outdoor Essentials

Gear up for your next hunt or fishing trip with Southern Reel’s top-rated selection of outdoor essentials. This collection brings together the best in field-tested hunting and fishing equipment — trusted by weekend warriors and seasoned pros alike.

Shop Gear That Works as Hard as You Do

  • Turkey, duck, and deer calls for every season
  • Crankbaits, soft plastics, jigs, and tackle storage solutions
  • Game cameras, scent blockers, and accessories for the field
  • Fishing tools, pliers, fillet knives, and line management gear

Brands You Trust, Performance You Need

We stock gear from industry-leading brands known for rugged performance and real results. Whether you’re hunting whitetail in the South or chasing bass in local lakes, Southern Reel has the tools you need to succeed.

🎯 Ready to make your next trip your best yet? Start below and gear up.

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Jackall Riser 007R Topwater Baits - Bluegill Jackall Riser 007R Topwater Bait - Bone White
+8
+7
+6
+5
+4
+3
$20.99
$20.99
$20.99
Load your tackle with the secret agent of topwater lures: the Jackall Riser Bait 007R! Its angled metal lip and erratic action create a realistic injured baitfish imitation, while the long body and...
Jackall Riser 012 Topwater Baits - Bluegill Jackall Riser 012 Topwater Baits - Bone White
+8
+7
+6
+5
+4
+3
$25.99
$25.99
$25.99
Elevate your fishing game with the Jackall Riser 012 Topwater Bait! Featuring an eye-catching design for big bites and extreme casting distance, this bait delivers an erratic, lifelike action that ...
Jewel Bass X Spin-X Jig Heads Jewel Bass X Spin-X Jig Heads - Shad
+2
+1
$3.99
$3.99
Our Jewel Bass X Spin-X Jig Heads are modeled after the bait used to win the Bassmaster Classic - providing unbeatable performance and realistic action. Crafted with premium components, each jig bo...
Jewel Finesse EF Flip'n Jigs - Black Blue Flash Jewel Finesse EF Flip'n Jigs - Black Blue
+16
+15
+14
+13
+12
+11
$6.99
$6.99
The Jewel Finesse EF Flip'n Jigs will make the difference between an empty tackle box and a successful day on the water! With a special cone-type head and a custom designed hook, you'll be able to ...
Jewel Finesse Jigs Jewel Finesse Jigs
+23
+22
+21
+20
+19
+18
from $6.49
from $6.49
The Jewel Finesse Jig is "the" finesse jig that started the finesse jig craze. The Finesse Jig is dynamite in a Small package that allows fishermen to fish a finesse jig in the densest cover. When ...
Jewel Heavy Cover Finesse Football Jigs - Bass Whacker Jewel Heavy Cover Finesse Football Jigs - Black Blue Flash
+17
+16
+15
+14
+13
+12
from $6.49
from $6.49
  The Jewel Baits Heavy Cover Finesse Football Jig packs all the power of a football jig into a finesse-style profile. Tackle terrain up to 15ft with precision weighting, silicone skirting, and f...
Jewel Heavy Cover Football Jigs Jewel Heavy Cover Football Jigs
+17
+16
+15
+14
+13
+12
from $6.49
from $6.49
The Jewel Football jig is not like any other football jig. Our Football jig was designed with one thing in mind - catch fish. In addition to the Football profile, we also have a flat spot and a sco...
Jewel Scope Spin Spinnerbaits Jewel Scope Spin Spinnerbait - Pearl
+2
+1
$9.95
$9.95
Locate fish with the Jewel Scope Spin Spinnerbaits! Its forward-facing sonar and custom spiral willow blade make it easy to spot and draw fish in, while its long-casting ability and fast fall make ...
Jewel Swim-It Jigs - Black Blue Flash Jewel Swim-It Jigs - Gizzard Shad
+5
+4
+3
+2
+1
$4.19
$4.19
Land more catches with the Jewel Swim-It Jigs! With its unique flat head design and Metallulite construction, you get an enlarged bait profile that allows it to swim instead of sink! Plus, the spec...
KVD Precision Split Ring Pliers - Red
$9.99
$9.99
Perfect for cutting braid, the KVD Split Ring Pliers are made of stainless steel with a non-corrosive black nickel coating. The Combat Grip handles are comfortable and won't slip. Serrated cutters ...
Kalin's Glass Beads - Ruby Red
$3.49
$3.49
Elevate your game with Kalin’s Glass Beads, adding attraction and sound to your rigs for increased fish counts. Multi-faceted for maximum light reflection, these beads pair perfectly with brass bul...
Kalin's Lunker Grub - Bluegill Kalin's Lunker Grub - Blue Pearl Salt & Pepper
+16
+15
+14
+13
+12
+11
from $3.49
from $3.49
Kalin's Lunker Grubs deliver an amazing amount of action at slow speed or lots of action when retrieved fast. Fisherman love using this softbait grub for everything from small panfish to to those h...
Kalin's Triple Threat Grub - Southern Reel Outfitters Kalin's Triple Threat Grub - Southern Reel Outfitters
+27
+26
+25
+24
+23
+22
from $2.99
from $2.99
Kalin's Triple Threat Grubs is the ultimate choice for all game fish. It's 2" long and comes in unique color varieties to attract any size and species of fish. 10 and 100 packs are available, perfe...
Keitech 4.3in Fat Swing Impact Swimbaits - Ayu Keitech 4.3in Fat Swing Impact Swimbaits - Black
+19
+18
+17
+16
+15
+14
$7.99
$7.99
Introducing the game-changing Keitech Fat Swing Impact Swimbait! Its revolutionary two-tone injection process provides perfect balance and maintains a natural swimming motion at any speed. The tape...
Keitech Easy Shiner Swimbaits - Ayu Keitech Easy Shiner Swimbaits - Bass Candy
+31
+30
+29
+28
+27
+26
$5.49
$5.49
$5.49
Experience the ultimate in swimbait versatility with the Keitech Easy Shiner. Combining the best features of the Shad Impact and Swing Impact, this bait offers a wide-wobbling rolling action that ...
Keitech Shad Impact Swimbaits - Ayu Keitech Shad Impact Swimbaits - Sight Flash
+2
+1
$4.99
$4.99
Soft jerk baits are known fish catchers and the Keitech Shad Impact is one of the premier baits on the market today. The Shad Impact is super soft so it can perfectly mimic baitfish movements. The ...

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