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Assorted hunting calls, lures, and fishing gear displayed for Southern Reel’s hunting and fishing collection

Hunting & Fishing Gear – Field-Tested Outdoor Essentials

Gear up for your next hunt or fishing trip with Southern Reel’s top-rated selection of outdoor essentials. This collection brings together the best in field-tested hunting and fishing equipment — trusted by weekend warriors and seasoned pros alike.

Shop Gear That Works as Hard as You Do

  • Turkey, duck, and deer calls for every season
  • Crankbaits, soft plastics, jigs, and tackle storage solutions
  • Game cameras, scent blockers, and accessories for the field
  • Fishing tools, pliers, fillet knives, and line management gear

Brands You Trust, Performance You Need

We stock gear from industry-leading brands known for rugged performance and real results. Whether you’re hunting whitetail in the South or chasing bass in local lakes, Southern Reel has the tools you need to succeed.

🎯 Ready to make your next trip your best yet? Start below and gear up.

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Abu Garcia Veritas Casting Rods - Black and White
$99.95
$99.95
$99.95
Experience the ultimate in bass fishing with Abu Garcia Veritas Casting Rods. Boasting a Powerlux resin system and ROCS technology, these rods offer unmatched sensitivity and accuracy. The ergonomi...
20% Off
Abu Garcia Veritas PLX Tournament Edition Casting Rods Abu Garcia Veritas PLX Tournament Edition Casting Rods
$143.96
$143.96
$179.95
Experience tournament-caliber performance with the Abu Garcia Veritas PLX Tournament Edition Casting Rods. The 36-ton graphite blanks provide extreme sensitivity and the Powerlux 200 resin technolo...
20% Off
Abu Garcia Veritas Spinning Rod - White
$95.99
$95.99
$119.99
Experience the ultimate in fishing performance with the Abu Garcia Veritas Spinning Rod. Advanced materials and technology make this rod 15% stronger, 5% lighter, and more sensitive than ever befor...
Abu Garcia Vertical Rod Rack Abu Garcia Vertical Rod Rack
$39.99
$39.99
The Abu Garcia® vertical 11-rod rack saves space while neatly and securely storing up to 11 rods or 6 complete rod and reel combos. Ideal for the shop, garage or boat dock.Use enclosed screws to...
Acme Tackle Kastmaster Bucktail Chrome Acme Tackle Kastmaster Bucktail Gold
+2
+1
from $5.99
from $5.99
This proven lure teams the incRedibly wild action of a Kastmaster with the added appeal of a bucktail. Works well on a wide variety of gamefish. 1 oz. size is rigged with a single hook bucktail. Si...
Acme Tackle Kastmaster Spoons - Gold
$6.99
$6.99
Experience the wild, erratic action that puts fish in the boat! With their aerodynamic design and durable construction, let the Acme Tackle Kastmaster take your fishing to the next level. Unleash t...
American BaitWorks ZooPup Topwater Baits - Black American BaitWorks ZooPup Topwater Baits - Bone
+5
+4
+3
+2
+1
$8.99
$8.99
The ultimate topwater bait for tackling heavy vegetation, the American BaitWorks ZooPup offers insane walk-the-dog action with its super soft hollow body design. Fully integrated hooks make it "sna...
Snag Proof Smashmouth Frog - Alabaster Snag Proof Smashmouth Frog - Black Moss
+6
+5
+4
+3
+2
+1
$8.99
$8.99
Dive into top performance with the Snag Proof Smash Mouth Frog! Designed for the thickest slop, this weedless frog features a hollow body and cupped mouth for aggressive splashing action. Weighted ...
Arbogast Hula Popper - Perch Arbogast Hula Popper - Yellow
+5
+4
+3
+2
+1
$7.29
$7.29
The Arbogast Hula Popper has been proven to draw attention with its loud popping sound and bubble trail, while its distinctive hula skirt draws the attention of big bass - making it a must-have bai...
17% Off
BOG Death Grip Tripod wit Head Phones
$149.95
$149.95
$179.95
The BOG Death Grip Tripod delivers rock-solid stability when it matters most. Its patented clamp system grips any weapon with unwavering security, letting you focus on glassing terrain and executin...
BaitFuel Bait Fuel Freshwater Injector Kit
$24.99
$24.99
Enhance your fishing game with the BaitFuel Injector Kit. Simply inject BaitFuel into your soft plastic bait for a slow and steady release of attractant, saving you time and effort. The kit comes w...
Bandit Lures 100 Series Diving Crankbaits - Fall Craw Bandit Lures 100 Series Diving Crankbaits - Southern Reel Outfitters
+37
+36
+35
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+32
$7.99
$7.99
Experience the excitement of fishing with the Bandit Lures 100 Series Diving Crankbait. Its revolutionary design dives 5 feet deep and with its special snag-deflection, you'll be sure to catch som...
Bandit 200 Series Crankbait - Chartreuse Green Back Bandit 200 Series Crankbait - Avocado Splatter
+53
+52
+51
+50
+49
+48
$7.99
$7.99
$7.99
Elevate your fishing game with Bandit Lures 200 Series Diving Crankbaits! Designed for all levels, these lures boast a realistic shad shape, enticing wobble, and loud rattles to attract even the bi...
Bandit Lures 300 Series Diving Crankbaits - Southern Reel Outfitters Bandit Lures 300 Series Diving Crankbaits - Southern Reel Outfitters
+46
+45
+44
+43
+42
+41
$7.99
$7.99
$7.99
The Bandit 300 series diving crankbait features a tight wiggle pattern and super snag-free lure properties. The Bandit 300 lure dives to almost 12 ft and weighs 3/8 oz,  is 2" long and one of the b...
Bang Attractant Fish Spray - Southern Reel Outfitters Bang Attractant Fish Spray - Southern Reel Outfitters
+5
+4
+3
+2
+1
from $7.99
from $7.99
Power up your fishing with BANG Fish Attractant! Our unique live bait rendering process produces highly concentrated, natural oils that draw and hold fish. Available in a variety of scents, it's th...
Bass Mafia Coffin 2.0 Utility Box - Red and Clear Lid Bass Mafia Coffin 2.0 Utility Box - Black Red and Clear Lid
from $19.99
from $19.99
$19.99
Experience the ultimate in tackle organization with Bass Mafia Coffin 2.0. Rugged Clear View lid and stainless steel hinges protect your gear, while anti-skid silicone feet and a single-latch desig...

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Southern Reel Outfitters × Trader Bill’s Outdoor Sports — Two brands. One outdoor family.