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Assorted hunting calls, lures, and fishing gear displayed for Southern Reel’s hunting and fishing collection

Hunting & Fishing Gear – Field-Tested Outdoor Essentials

Gear up for your next hunt or fishing trip with Southern Reel’s top-rated selection of outdoor essentials. This collection brings together the best in field-tested hunting and fishing equipment — trusted by weekend warriors and seasoned pros alike.

Shop Gear That Works as Hard as You Do

  • Turkey, duck, and deer calls for every season
  • Crankbaits, soft plastics, jigs, and tackle storage solutions
  • Game cameras, scent blockers, and accessories for the field
  • Fishing tools, pliers, fillet knives, and line management gear

Brands You Trust, Performance You Need

We stock gear from industry-leading brands known for rugged performance and real results. Whether you’re hunting whitetail in the South or chasing bass in local lakes, Southern Reel has the tools you need to succeed.

🎯 Ready to make your next trip your best yet? Start below and gear up.

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50% Off
Simms Solarflex Sungloves- Past Season Simms Solarflex Sungloves- Past Season
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from $19.97
from $19.97
$39.95
Protect your hands from the harsh sun and keep them comfortable for all-day fishing with Simms Solarflex Sun gloves. With lightweight, quick-drying, and breathable fabric, these gloves allow for...
50% Off
Sitka Core Merino 120 Bottom -Pyrite
$59.50
$59.50
$119.00
Layer the Core Merino 120 base layer pants under your pants for superior odor suppression and comfort on warm-weather hunts. The ultralight merino wool blend naturally resists odor to help you stay...
Smithwick Floating Rattlin Rogue Smithwick Floating Rattlin Rogue
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$7.99
$7.99
Equipped with extra-loud rattle chambers to bring fish in over long distances, the Rattlin' Rogue lure from Smithwick has a wild, wounded-minnow action that is effective all year long. Cast it and ...
Smithwick Suspending Rattlin Pro Rogue Smithwick Suspending Rattlin Pro Rogue
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$7.99
$7.99
The Smithwick Suspending Rattlin’ Rogue is the jerkbait all other slender minnow lures look up to. For more than 30 years the Rogue has been the go-to lure for early spring bass, and for trolling u...
Smithwick Suspending Super Rogue Smithwick Suspending Super Rogue
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$7.99
$7.99
Smithwick's Super Rogue lures cast far, run true and offer unmatched durability! Featuring a unique scale pattern and realistic eyes, these effective lures are equipped with Smithwick's counterbala...
Smithwick Topwater Devil's Horse Black Back Dark Green Smithwick Topwater Devil's Horse Chrome Black Back
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$7.99
$7.99
If you didn’t know that the top bass-fishing pros still ride the Devil’s Horse to victory each year, you might think it’s just too “dated” to catch fish. Every year, however, the Devil’s Horse is c...
Southern Pro Tackle Lit'l Hustler Crappie Tube - Black Chartreuse Southern Pro Tackle Lit'l Hustler Crappie Tube
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$1.49
$1.49
Plastic tube baits have long been in the arsenal of savvy crappie fishermen 1-1/2 in long 10 pack Weight: Approximately: .01 pounds
Spike It Dip-N-Glo Attractant - Chartreuse Spike It Dip-N-Glo Attractant - Black
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from $7.69
from $7.69
Spike-It Dip-N-Glo Plastic Worm Dyes are specially designed for dipping plastics such as worms, grubs, and even skirts to produce immediate, permanent color changes. Scented varieties deeply penet...
25% Off
Spro Aruku Shad Lipless Crankbaits - Delta Craw Spro Aruku Shad Lipless Crankbaits - Delta Chrome
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$6.74
$6.74
$8.99
The Spro Aruku Shad Lipless Crankbait is the ultimate lure for reaching those elusive bass hiding in weed beds. With its unique nose-down action and weedless design, you'll effortlessly glide throu...
25% Off
Spro Bronzeye Frogs - 15th Albino 65 Spro Bronzeye Frogs - Albino 65
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$8.99
$8.99
$11.99
Take your frog fishing to the next level with the Spro Dean Rojas Bronzeye Frog. Designed with the powerful Gamakatsu EWG Double Frog Hook, this frog is perfect for strong rods and braided line. Wi...
25% Off
Spro Bronzeye 60 Pop Frog - Albino Spro Bronzeye 60 Pop Frog - Amazon
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$8.99
$8.99
$11.99
Introducing the powerful Spro Bronzeye Pop Frog, designed by pro angler Dean Rojas to attract bass out of the thickest cover. With a subtle popping sound and smaller profile, this bait entices even...
Spro Essential Series Zero Minnow Wakebait - Bone Spro Essential Series Zero Minnow Wakebait - Bone Olive Black
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$8.49
$8.49
Experience unmatched performance and attraction on your fishing trips with the Spro Essential Series Zero Minnow Wakebait! Its versatile design and loud knocking rattle will help you cover large ar...
25% Off
Spro Fat John Crankbait - Cell Mate Spro Fat John Crankbait - Chartreuse Black Lightning
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$10.86
$10.86
$14.49
Introducing the Spro Fat John Crankbait - bigger, wider, and more enticing than the famous Little John. Its unique body shape, bill, and line-tie angle produce a wobble and side-to-side hunt that t...
25% Off
Spro Fat Papa 55 Crankbaits - Honey Craw Spro Fat Papa 55 Crankbaits - Mellow Yellow
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$10.11
$10.11
$13.49
The Spro Fat Papa 55 crankbaits, designed by B.A.S.S. Elite Series Angler Russ Lane, delivers unbeatable performance in any weather and season. With rattles for cooler water bites and sticky sharp ...
25% Off
Spro Fat Papa SB Squarebill Crankbaits - Blue Gill Spro Fat Papa SB Squarebill Crankbaits - Chartreuse Black Back
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$11.24
$11.24
$14.99
The Spro Fat Papa SB Squarebill Crankbait was designed by B.A.S.S. Elite Series Angler Russ Lane. The bait features a frantic hunting action, similar to a balsa bait, but it has the durability of a...
Spro Jason Christie Elite Casting Reels - Purple Spro Jason Christie Elite Casting Reels - Orange
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$124.99
$124.99
$124.99
Elevate your fishing game with SPRO Jason Christie Elite Casting Reels! This ultimate tool for tournament bass fishing features a lightweight GV-5H resin frame and a powerful 20 lbs max drag. The c...

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