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Rapala

Rapala

Rapala is the original innovator in fishing tackle with an exceptional ability to continuously renew and apply Lauri Rapala’s groundbreaking innovation that changed lure fishing forever: the Rapala wobble that imitates a wounded baitfish. This can be seen in the superior know-how in lure design and traditional craftsmanship values that are combined with cutting edge technology and uncompromising quality control. Today’s technology allows very advanced and precise production methods, yet throughout the production process, the lure parts are repeatedly checked for quality. And at the end of the production, every Rapala lure that has a swimming lip is still hand tuned and tank tested to guarantee perfect action straight out of the box.
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Rapala Original Floater Minnows - Southern Reel Outfitters Rapala Original Floater Minnows - Southern Reel Outfitters
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from $7.59
from $7.59
The Rapala Original Floater Minnow Crankbait is the lure that started it all and is still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weig...
Rapala PXR Jowler 127 Topwater Baits - Silver Flitter Shad Rapala PXR Jowler 127 Topwater Baits - Glitter Bone
+3
+2
+1
$21.99
$21.99
Upgrade your fishing game with the ultimate lure for any angler - the Rapala PXR Jowler 127. Its durable plastic body and long-cast system can withstand tough conditions and reach further distances...
Rapala PXR Mavrik 110 Suspending Jerkbait - Ghost Shiner Rapala PXR Mavrik 110 Suspending Jerkbait - Ghost Minnow
+5
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+1
$14.95
$14.95
Experience the ultimate in fish-catching action and realism with the Rapala PXR Mavrik 110 Suspending Jerkbait. With a unique weight transfer system for longer casts and a hard-cutting action, this...
Rapala R12 Heavy-Duty Lithium Fillet Knife Combo Rapala R12 Heavy-Duty Lithium Fillet Knife Combo
$179.99
$179.99
The Rapala R12 Heavy-Duty Lithium Fillet Knife Combo is the perfect tool for filleting in low light conditions. Featuring a 80 minute continuous runtime and 2 PTFE coated blades, 6" and 7-1/2", fo...
Rapala Rain Bib
$149.99
$149.99
$149.99
Built for exceptional waterproof and breathable performance, the Rapala RAIN Bibs are focused on all-day wear and comfort in stormy conditions. Featuring a mid-weight 2-layer construction, the RAIN...
Rapala Salt Hook File
$20.99
$20.99
4” double-sided,ultra-fine cutting edge restores hooks to a razor-sharp point for premium penetration. Made from high-carbon steel, protected with a silicone treatment.Comfortable plastic handle.
Rapala Shad Rap Crankbaits - Southern Reel Outfitters Rapala Shad Rap Crankbaits - Southern Reel Outfitters
+14
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+9
$8.99
$8.99
When Rapala was creating the Shad Rap, they wanted a crankbait that would closely resemble baitfish the world over, cast like a bullet, and work at a variety depths. Now considered by many to be th...
Rapala Shadow Rap Shad Jerkbaits Rapala Shadow Rap Shad Jerkbaits
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$9.29
$9.29
Exhibiting the horizontal struggle and slow-rise of a dying shad, the Rapala Shadow Rap Shad extends the bass-catching power of the Shadow Rap family even further with a look and an action that is ...
Rapala Shallow Shad Rap Crankbaits - Shad Rapala Shallow Shad Rap Crankbaits - Silver
+4
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+1
$8.99
$8.99
The Rapala Shallow Shad Rap Crankbait is perfect for fishing low-lying areas. Its balsa wood construction, shallow-running lip design, natural baitfish profile, and VMC black nickel hooks all come...
Rapala Skitter Pop 5 Topwater Baits - Lime Frog Rapala Skitter Pop 5 Topwater Baits - Shad
+3
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+1
$11.69
$11.69
Experience the peace of nature punctuated by the adrenaline-filled strikes of the Rapala Skitter Pop 5. With its unique cupped mouth and buoyant balsa body, this lure is designed to draw in big pre...
Rapala Slab Rap 4 Lipless Crankbaits - Clown Rapala Slab Rap 4 Lipless Crankbaits - Glow
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$5.99
$5.99
Tap into the predatory instincts of gamefish with the Rapala Slab Rap 4 Lipless Crankbaits. Its small yet tenacious baitfish imitation provides an erratic lunge with each snap of the rod tip, circl...
Rapala Super Line Scissors
$3.99
$3.99
Designed to grip and hold braided line for easy, non-slip cutting, the Rapala Super Line Scissors feature a serrated cutting edge and durable, stainless steel construction. Oversized finger holes a...
Rapala Terminator Shudder Bait Rapala Terminator Shudder Bait
+6
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$7.99
$7.99
The Rapala Terminator Shudder Bait has a custom designed swimming lip, combined with a lower positioned head creates an erratic, hard pounding, sweeping action. Amplified water displacement gen...
Rapala Tournament Touch Screen Fish Scales - Southern Reel Outfitters Rapala Tournament Touch Screen Fish Scales - Southern Reel Outfitters
$69.99
$69.99
The Rapala Tournament Touch Screen Scale features a Large digital touch screen, which makes it easy to store up to 8 separate fish weights. It also comes equipped with 8 numerical culling floats to...
Rapala X-Rap Jerkbait Series - Southern Reel Outfitters Rapala X-Rap Jerkbait Series - Southern Reel Outfitters
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$9.99
$9.99
When Rapala introduced the X-Rap they not only brought a great new bait to the fishing community, they introduced an entire fishing system. The versatility of the X-Rap allows an angler to impart a...

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