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Smathers & Branson

Smathers & Branson® defines our mission:

"to offer the finest products with customer service to match."

Thank you to our customers and stores for your continuing support, and remember, "anything else is just a waist!"

– Peter & Austin

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Smathers & Branson Key Fobs - Pineapple Smathers & Branson Key Fobs - Blue Seersucker
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$28.50
$28.50
Our Smathers & Branson Key Fob is a must-have accessory for the stylish person. Hand-stitched with needlepoint, and finished with Italian leather, this key fob adds a unique and luxurious touch...
Smathers & Branson Needlepoint Coaster Set - Mermaid Smathers & Branson Needlepoint Coaster Set - Whales
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$75.00
$75.00
Add a touch of luxury and elegance to your table with Smathers & Branson Needlepoint Coaster Set! Expertly crafted with chestnut wood and hand-stitched needlepoint, these 4.1" coasters will enh...
50% Off
Smathers & Branson American Flag Needlepoint Belt - Navy Smathers & Branson American Flag Needlepoint Belt - Navy
$82.50
$82.50
$165.00
Show off your patriotism in style with our Smathers & Branson needlepoint American Flag belt. Hand-stitched with 100% wool and lined with full grain Italian leather, this eye-catching belt sta...
50% Off
Smathers & Branson Rainbow Trout Belt Smathers & Branson Rainbow Trout Belt
$87.50
$87.50
$175.00
Sizing Information We recommend adding 2 inches to a men's pant size to obtain the best Smathers & Branson belt size. For example, someone who wears a size 36 pant would wear a size 38 in our...
50% Off
Smathers & Branson Patriotic Stripe Needlepoint Belt - Red, White, and Blue Smathers & Branson Patriotic Stripe Needlepoint Belt - Red, White, and Blue
$82.50
$82.50
$165.00
Honor America with an eye-catching, hand-stitched Smathers & Branson Patriotic Stripe Needlepoint Belt. Its luxurious red & classic navy design is 1.25” in width; the full grain, chestnut ...
Sold Out
Smathers & Branson Can Cooler - Mermaid
$29.50
$29.50
Stay cool and look even cooler with Smathers & Branson's Can Cooler. Hand-stitched with French cotton thread and featuring a full grain Italian leather exterior and neoprene liner, this stylish...
50% Off
Smathers & Branson Rainbow Shotgun Shells Belt Smathers & Branson Rainbow Shotgun Shells Belt
$87.50
$87.50
$175.00
  Color: Light Khaki Our iconic needlepoint belt, as elegant as it is casual and fun, is the perfect accessory to help you stand apart from the crowd. This hand-stitched traditional belt is 1.25" i...


Southern Reel Outfitters is proud to serve outdoor enthusiasts across Arkansas and the US with the best in fishing, hunting, boating, and adventure gear. Shop local at Trader Bill's or online with Southern Reel Outfitters. Fish smarter, and adventure bigger with us.

Check Out Trader Bills Here!


Southern Reel Outfitters × Trader Bill’s Outdoor Sports — Two brands. One outdoor family.