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Assorted hunting calls, lures, and fishing gear displayed for Southern Reel’s hunting and fishing collection

Hunting & Fishing Gear – Field-Tested Outdoor Essentials

Gear up for your next hunt or fishing trip with Southern Reel’s top-rated selection of outdoor essentials. This collection brings together the best in field-tested hunting and fishing equipment — trusted by weekend warriors and seasoned pros alike.

Shop Gear That Works as Hard as You Do

  • Turkey, duck, and deer calls for every season
  • Crankbaits, soft plastics, jigs, and tackle storage solutions
  • Game cameras, scent blockers, and accessories for the field
  • Fishing tools, pliers, fillet knives, and line management gear

Brands You Trust, Performance You Need

We stock gear from industry-leading brands known for rugged performance and real results. Whether you’re hunting whitetail in the South or chasing bass in local lakes, Southern Reel has the tools you need to succeed.

🎯 Ready to make your next trip your best yet? Start below and gear up.

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Rio Sow Bug Soft Hackle Flies
$2.99
$2.99
An exceptionally deadly pattern to swing as a soft hackle. Trout eat it as a sow bug imitation, a mayfly emerger, or a caddis pupa, and the grabs are almost always hard and positive.
Rio Tailwater Tiny TB Flies
$2.99
$2.99
Same as the Tailwater Tiny, but with a tungsten metal beadhead for additional weight. Hook Size: 18
River2Sea Bubble Walker - Terminator River2Sea Bubble Walker - Powder
+4
+3
+2
+1
$9.99
$9.99
Experience the power of the River2Sea Bubble Walker--a walking bait that leaves a bubble trail, with tungsten rattles to attract the big fish. Three premium trebles ensure a secure grip, and a conc...
River2Sea Phat Mat Daddy Frog Kit
$7.99
$7.99
Upgrade and change the sound of any hollow body frog with the River2Sea Phat Mat Daddy Frog Kit. The two rattles and one plopper tail included in the kit gives anglers the option to add different ...
River2Sea Rover Topwater Baits River2Sea Rover Topwater Baits
+7
+6
+5
+4
+3
+2
from $11.99
from $11.99
The River2Sea Rover 128 Topwater Lure is the new generation of walking bait. Rover’s action turns the leisurely weekend dog walk into a sprint through the park. Instead of the gliding action angle...
River2Sea S Waver Swimbait - Abalone Shad River2Sea S Waver Swimbait - Baby Bass
+9
+8
+7
+6
+5
+4
from $15.99
from $15.99
$15.99
The River2Sea S Waver Swimbait is the hottest swimbait in the West Coast, leave a major footprint on this lure category. Featuring a natural “S–Action” swimming motion, S–Waver will seductively wak...
River2Sea Tactical Bassin Crankbait Glass Minnow River2Sea Tactical Bassin Crankbait Metallic Shad
+4
+3
+2
+1
$15.99
$15.99
Designed by TacticalBassin's own Matt Allen and Tim Little, the River2Sea Tactical DD Crankbait brings a new approach to crankbait fishing. With a tight action, strong rattle, and impeccable color ...
River2Sea Whopper Plopper - Mullet River2Sea Whopper Plopper - Bluegill
+19
+18
+17
+16
+15
+14
from $9.99
from $9.99
$9.99
Revel in the sound of success with the River2Sea Whopper Plopper. Created by legendary angler Larry Dahlberg, this topwater disruption will have bass biting in no time. Its unique design ensures an...
River2Sea Worldwide Spoon Bluegill River2Sea Worldwide Spoon Chrome
+4
+3
+2
+1
$9.99
$9.99
The River2Sea Worldwide Spoon is perfect for open water casting, vertical fishing, ledge pumping, and spoon jacking in docks. It’s perfectly cupped and weighted for the best fall rate. As the spoon...
Roboworm Light Wire Gamakatsu Rebarb Hooks
$5.95
$5.95
Roboworm Light Wire Gamakatsu Rebarb Hooks are designed specifically for rigging soft plastic worms. All Roboworm Rebarb Hooks are made with high quality Gamakatsu Hooks. The molded plastic "Rebarb...
Roboworm Straight Tail Worms - Aarons Green Pumpkin Roboworm Straight Tail Worms - Aarons Magic Red Black Flake
+30
+29
+28
+27
+26
+25
from $4.49
from $4.49
Experience finesse fishing like never before with the Roboworm Straight Tail Worms. Combining state-of-the-art robotic technology with their unique color combinations, these super soft plastic worm...
Rolling Thunder Brute XLS Cutdown Duck Call - Burnt Ash Rolling Thunder Brute XLS Cutdown Duck Call - Blackout
+3
+2
+1
from $60.00
from $60.00
$60.00
Experience the power of the Rolling Thunder Brute XLS Duck Call. With an XL tone board and shorter barrel, this acrylic call delivers quick and responsive calls and seamless transitions between hig...
Rolling Thunder Mean Duck J-Frame Duck Call - Black Rolling Thunder Mean Duck J-Frame Duck Call - Electric Blue
+4
+3
+2
+1
from $60.00
from $60.00
$60.00
Bring the power of the Rolling Thunder Mean Duck J-Frame Duck Call to your next hunt. Loud and aggressive, with a crunchy "hybrid" sound, this compact call boasts a unique bore system that delivers...
Rolling Thunder Pure Duck J-Frame Duck Call - Frost
$70.00
$70.00
$70.00
Since 2001, Keith Allen has been building duck calls with one singular focus: delivering a 100% pure duck sound. The Pure Duck is the most versatile, user-friendly J-frame call in our line, and its...
Rolling Thunder Two Stroke Double Reed Cutdown Duck Call - Frost Rolling Thunder Two Stroke Double Reed Cutdown Duck Call - Tan (Acrylic)
+2
+1
from $60.00
from $60.00
$60.00
Introducing the "Two Stoke" double reed duck call - our most popular and user-friendly option. With a 0.14 mil top reed and a 0.10 mil bottom reed on a step-bore cutdown tone board, it offers ease ...
SOG Banner Folding Knife with Cerakote-coated blade and anodized aluminum handle, compact utility design in Back
$254.00
$254.00
$0.00
The SOG Banner Folding Knife features a corrosion-resistant CPM S35VN blade with a durable Cerakote finish for long-lasting edge retention. Its anodized aluminum handle provides a secure grip for r...

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