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Assorted hunting calls, lures, and fishing gear displayed for Southern Reel’s hunting and fishing collection

Hunting & Fishing Gear – Field-Tested Outdoor Essentials

Gear up for your next hunt or fishing trip with Southern Reel’s top-rated selection of outdoor essentials. This collection brings together the best in field-tested hunting and fishing equipment — trusted by weekend warriors and seasoned pros alike.

Shop Gear That Works as Hard as You Do

  • Turkey, duck, and deer calls for every season
  • Crankbaits, soft plastics, jigs, and tackle storage solutions
  • Game cameras, scent blockers, and accessories for the field
  • Fishing tools, pliers, fillet knives, and line management gear

Brands You Trust, Performance You Need

We stock gear from industry-leading brands known for rugged performance and real results. Whether you’re hunting whitetail in the South or chasing bass in local lakes, Southern Reel has the tools you need to succeed.

🎯 Ready to make your next trip your best yet? Start below and gear up.

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Booyah Swim'n Jig - Southern Reel Outfitters Booyah Swim'n Jig - Southern Reel Outfitters
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$3.49
$3.49
The BOOYAH Swim'n Jig is made with an arrowhead designed jig head and flat planing bottom, along with a line tie that's in-line with the hook shank, which all add up to one thing - the most weedles...
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Booyah Toad Runner Frog Booyah Toad Runner Frog
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from $8.99
from $8.99
Delivering a loud topwater buzzing action that leaves all other frogs in its wake, the Booyah Toad Runner Frog elicits bone-jarring strikes that are not for the faint of heart. It is built around ...
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Buck 110 Folding Hunter LT Knife with stainless steel blade and lightweight handle Buck 110 Folding Hunter LT Knife with stainless steel blade and lightweight handle
$31.99
$31.99
The Buck 110 Folding Hunter LT is a reliable outdoor tool featuring a 3.75" stainless steel blade and foldable design. Ideal for camping, hiking, and everyday utility use. Built for durability wi...
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Buckeye Lures Football Mop Jig
$4.99
$4.99
$4.99
Buckeye Lures is proud to introduce the new Buckeye Mini Mop Jig. Its tied the same way as the original Buckeye Mop Jig, providing its characteristic mop-like profile, except it actually uses a thi...
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Buckeye Lures G Man Ballin' Out Jig - Black and Blue Buckeye Lures G Man Ballin' Out Jig - Cinnamon Purple
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from $4.59
from $4.59
$4.59
Introducing the versatile Buckeye Lures G Man Ballin' Out Jig! Designed in collaboration with Bass Elite pro Gerald Swindle, this jig features a round ball head for optimal performance in any cover...
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Buckeye Lures G-Buzz Single Blade Buzzbait - Black with Black Blades Buckeye Lures G-Buzz Single Blade Buzzbait - Lead with Gold Blades
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$6.99
$6.99
$6.99
Rev up your fishing game with the Buckeye Lures G-Buzz Single Blade Buzzbait! Its bent wire frame ensures maximum hook-ups and eliminates limp wires. Meticulously tuned to Swindle's specifications,...
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Buckeye Lures G-Stroll Jig Head - Unpainted
$5.49
$5.49
$5.49
Introducing the Buckeye Lures G-Stroll Jig Head - designed for targeting fish using forward facing sonar or vertical jigging. Featuring an innovative weight placement that protects knots and mainta...
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Buckeye Lures Mop Jig Buckeye Lures Mop Jig
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$4.99
$4.99
$4.99
The Buckeye Lures Mop Jig will absolutely help you "clean up" when you're fishing. This jig features a flat head design that allows it to stand up, while the multi-coloRed elongated skirt provides ...
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Buckeye Lures Shocker Light Wire Swimbait Jig Head - Pearl Buckeye Lures Shocker Light Wire Swimbait Jig Head - Unpainted
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$5.99
$5.99
$5.99
Unlock the full potential of soft plastic baits with Buckeye Lures Shocker Light Wire Swimbait Head. Featuring a premium Mustad UltraPoint hook for solid hooksets, and a double-locking bait keeper ...
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Buckeye Lures Su-Spin Blade - Albino Buckeye Lures Su-Spin Blade - Arkansas Shiner
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$4.99
$4.99
$4.99
A great bait to add to your arsenal, the Buckeye Su-Spin Blade is an excellent choice for cold water situations and those times when fishing gets tough. Like a traditional underspin, it features a ...
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Bullet Weights Tungsten Sinkers in flat black, 1/4 oz size for finesse fishing and sensitive presentations Bullet Weights Tungsten Sinkers in flat black, 1/4 oz size for finesse fishing and sensitive presentations
$7.95
$7.95
Bullet Weights Tungsten Sinkers in 1/4 oz size offer a compact, high-density option for anglers who need increased sensitivity and reduced visibility in the water. Smaller and denser than tradition...
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Comal Tackle Co. All American Plastic Bobber - Red and White
$1.29
$1.29
We’re a third generation, family-owned business. For nearly 60 years Comal Tackle’s advanced patented technology and commitment to making quality products have earned praise and devotion among fish...
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Cotton Cordell Boy Howdy Topwater Walking Baits Black Cotton Cordell Boy Howdy Topwater Walking Baits Bluegill
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$5.99
$5.99
Delivering a classic quality feel with new technology, the Cotton Cordell Boy Howdy Topwater Walking Bait is ready to bring heart-stopping topwater explosions to the end of your line. Designed to b...
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Cotton Cordell Pencil Popper - Southern Reel Outfitters Cotton Cordell Pencil Popper - Southern Reel Outfitters
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$8.99
$8.99
Cotton Cordell®'s Pencil Poppers are super striper and big gamefish baits that anyone can catch fish with. Designed to deliver super-long, accurate casts, the Pencil Popper's tail section has an ad...
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Culprit Incredi-Craw - Bama Bug Culprit Incredi-Craw 3.5'' - Black Neon
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$4.19
$4.19
$4.19
Catch your next trophy fish with the Culprit Incredi-Craw! Its subtle crawfish movements at rest and flapping action during quick movements will attract big fish. Easily cast and skip with its vers...
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Daiwa J Braid X4 Fishing Line Daiwa J Braid X4 Fishing Line
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from $14.99
from $14.99
$14.99
Experience the ultimate in strength and quality with Daiwa J-Braid X4 Fishing Line. Made in Japan from ultra dyneema fiber and featuring a 4-carrier construction, this line offers unbeatable perfor...

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Southern Reel Outfitters × Trader Bill’s Outdoor Sports — Two brands. One outdoor family.