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Assorted hunting calls, lures, and fishing gear displayed for Southern Reel’s hunting and fishing collection

Hunting & Fishing Gear – Field-Tested Outdoor Essentials

Gear up for your next hunt or fishing trip with Southern Reel’s top-rated selection of outdoor essentials. This collection brings together the best in field-tested hunting and fishing equipment — trusted by weekend warriors and seasoned pros alike.

Shop Gear That Works as Hard as You Do

  • Turkey, duck, and deer calls for every season
  • Crankbaits, soft plastics, jigs, and tackle storage solutions
  • Game cameras, scent blockers, and accessories for the field
  • Fishing tools, pliers, fillet knives, and line management gear

Brands You Trust, Performance You Need

We stock gear from industry-leading brands known for rugged performance and real results. Whether you’re hunting whitetail in the South or chasing bass in local lakes, Southern Reel has the tools you need to succeed.

🎯 Ready to make your next trip your best yet? Start below and gear up.

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Zoom Micro UV Speed Craw - Black Zoom Micro UV Speed Craw - Green Pumpkin
+5
+4
+3
+2
+1
$5.99
$5.99
$5.99
The downsized replica of the original UV Speed Craw is the perfect trailer for small jigs and a finesse Carolina rig. With pro-approved colors, this bait will attract big bass and complement jigs p...
Zoom Midsize Brush Hog - Black Sapphire Zoom Midsize Brush Hog - California 420
+9
+8
+7
+6
+5
+4
from $6.49
from $6.49
$6.49
Unleash your inner angler with Zoom Midsize Brush Hog Creature Baits. Sized for tournament-sized fish, this versatile bait offers the perfect proportions for maximum action. Use it with a magnum ...
Zoom Ol' Monster Worms - Black Emerald Zoom Ol' Monster Worms - Black
+27
+26
+25
+24
+23
+22
$5.99
$5.99
Unleash the might of Zoom's Ol' Monster Worms, a favorite among tournament anglers for its magnum size and tempting features. With a slender body and salt-impregnated allure, these worms are a must...
Zoom Salty Pro Chunk Zoom Salty Pro Chunk
+6
+5
+4
+3
+2
+1
$3.99
$3.99
 The Salty Pro Chunk is a slimmed-down version of Zoom’s original Salty Chunk, a streamlined profile that will work its way down into the thickest cover and come back with nothing on it except a bi...
Zoom Salty Super Fluke - Albino Zoom Salty Super Fluke - Arkansas Shiner
+38
+37
+36
+35
+34
+33
$5.99
$5.99
Catch trophy bass with the Zoom Salty Super Fluke! This 5.25" baitfish imitator features a deep belly with a hook slot and a forked tail that allows it to swoop and glide. Its salt-impregnated text...
Zoom Magnum U Tail Worms - Black Red Glitter Zoom Magnum U Tail Worms - Green Pumpkin Magic
+8
+7
+6
+5
+4
+3
$5.99
$5.99
$5.99
The Zoom Shakey Head Worm is a must-have for any angler looking to catch the ultimate limit fish. Its flat head design allows for easy rigging and the tapered body provides optimum action with the...
Zoom Shimmer Shad - Albino Zoom Shimmer Shad - Black and Blue
+9
+8
+7
+6
+5
+4
$4.49
$4.49
$4.49
The Shimmer Shad is designed to enhance the action of any chatterbait without overpowering it. Its segmented body and fluid tail perfectly complement the natural oscillation of the chatterbait, cre...
Zoom Small Salty Chunk - Black Zoom Small Salty Chunk Black n Blue
+6
+5
+4
+3
+2
+1
$3.39
$3.39
Introducing the Zoom Small Salty Chunk, the ultimate jig trailer for any angler. Its "standard" chunk design adds the perfect amount of bulk and is salt-impregnated for maximum effectiveness. Versa...
Zoom Split Tail Trailers Zoom Split Tail Trailers
+3
+2
+1
$4.99
$4.99
Added to a spinner baits or a vibrating jig, the Zoom Split Tail Trailer adds a bit of extra action with a dash of matching or contrasting color. It provides bulk, too, for days when bass are shor...
Zoom Super Chunk Jr Zoom Super Chunk Jr
+21
+20
+19
+18
+17
+16
$3.99
$3.99
Introducing the Zoom Super Chunk Jr, the downsized version of our popular jig trailer. With the perfect combination of bulk and flapping claws, it imitates a crawfish to attract big fish. Use it on...
Zoom Super Chunk Trailer - Avoado Zoom Super Chunk Trailer - Black Blue Glitter
+22
+21
+20
+19
+18
+17
$3.99
$3.99
Elevate your jig game with the Zoom Super Chunk Trailer, the ultimate chunk-style trailer for flipping, casting, or swim jigs. Its flapping claws mimic a crawfish in a defensive posture, creating l...
Zoom Super Fluke Jr. Zoom Super Fluke Jr.
+14
+13
+12
+11
+10
+9
$4.99
$4.99
The deep belly of the Zoom Super Fluke Jr. causes it to dart, glide and knuckleball through the water, while its universal baitfish size allows it to tempt both limit-sized bass and the biggest f...
Zoom Swimmin' Chunk Trailer - Black Zoom Swimmin' Chunk Trailer - Black Blue
+10
+9
+8
+7
+6
+5
$3.99
$3.99
$3.39
Introducing the game-changing Zoom Swimmin' Chunk Trailer - now available in a convenient 10 pack! Transform your flipping jig, swim jig, or spinner bait with this salt-impregnated, 3" jig trailer ...
Zoom Swimmin' Super Fluke Zoom Swimmin' Super Fluke
+13
+12
+11
+10
+9
+8
$5.99
$5.99
All of the great characteristics of the original Zoom Super Fluke, now with a hard-pounding paddle tail. You can fish it like its pRedecessor, with a swoop and glide motion, or wind it steadily a...
Zoom Swimmin' Super Fluke Jr. Swimbaits - Arkansas Shiner Zoom Swimmin' Super Fluke Jr. Swimbaits - Baitfish
+9
+8
+7
+6
+5
+4
$5.99
$5.99
Introducing the Zoom Swimmin' Super Fluke Jr.! It combines the baitfish imitation of the original Super Fluke with a hard-pounding paddle tail, making it irresistible to fish. Use it to swoop and g...
Zoom Trick Worms Bubble Gum Zoom Trick Worms
+63
+62
+61
+60
+59
+58
$6.99
$6.99
Experience the original floating worm that set the standard in bass fishing. The Zoom Trick Worm features a segmented body and salt-impregnated design that delivers a natural slithering action fis...

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